91制片厂

Latest 91制片厂


This content is currently locked.

Your current 91制片厂 subscription does not include access to this content. Contact your account representative to gain access to Premium SoftwareReviews.

Contact Your Representative
Or Call Us:
1-888-670-8889 (US/CAN) or
+1-703-340-1171 (International)
Google Analytics Logo Award Winner Product Badge
Google Analytics Logo Award Winner Product Badge
Google

Google Analytics

Composite Score
8.9 /10
CX Score
9.3 /10
Category
Google Analytics
8.9 /10

What is Google Analytics?

Google Analytics is a platform that collects data from your websites and apps to create reports that provide insights into your business. It is the go-to platform for millions of website and app owners seeking to gain a deeper understanding of their website and app performance. With Google Analytics, you can fine-tune your digital strategy, optimize your campaigns, and take your online presence to new heights, and get a complete understanding of your customers across devices and platforms. Google Analytics gives you the tools, free of charge, to understand the customer journey and improve marketing ROI.

Company Details


Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Awards & Recognition

Google Analytics won the following awards in the Website Analytics category

Filter By

Google Analytics Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Google Analytics.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

98 Plan to Renew

89 Satisfaction of Cost Relative to Value


{y}
{name}

Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+92 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Google Analytics?

1% Negative
5% Neutral
94% Positive

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Respectful

Feature Ratings

Average 84

Audience Segmentation

86

Conversion Analysis

86

Audience Demographics

85

Paid Search Integration

85

Search Engine Optimization

85

Device and Browser Analytics

85

Customer Value Analysis

85

Data Visualization

84

Social Media Analytics

83

Customer Journey Modelling

82

API Framework

81

Vendor Capability Ratings

Average 83

Business Value Created

87

Breadth of Features

85

Quality of Features

84

Ease of Implementation

84

Ease of Data Integration

84

Product Strategy and Rate of Improvement

82

Ease of IT Administration

82

Ease of Customization

82

Availability and Quality of Training

82

Usability and Intuitiveness

81

Vendor Support

77

Google Analytics Reviews

Rachel B.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Dec 2020

Excellent marketing platform

Likeliness to Recommend

9 /10

What differentiates Google Analytics from other similar products?

It is very reliable in marketing and engaging clients.

What is your favorite aspect of this product?

It enables us to analyze the number of clients who visits our website.

What do you dislike most about this product?

Sometimes the platform is slow due to overloading.

What recommendations would you give to someone considering this product?

I highly recommend this platform to any organization for marketing and brand promotion.

Pros

  • Caring
  • Generous Negotitation
  • Helps Innovate
  • Continually Improving Product

Helen S.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Dec 2020

Best marketing platform

Likeliness to Recommend

10 /10

What differentiates Google Analytics from other similar products?

It is an excellent platform easy for implementation.

What is your favorite aspect of this product?

We can easily monitor the flow of our customers and their needs.

What do you dislike most about this product?

I have not experienced any drawback from this tool.

What recommendations would you give to someone considering this product?

Excellent in performance and easy to deploy in any organization.

Pros

  • Helps Innovate
  • Respectful
  • Client Friendly Policies
  • Altruistic

Penelope B.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Dec 2020

I can get data for a better strategy

Likeliness to Recommend

9 /10

What differentiates Google Analytics from other similar products?

Through Google Analytics it is possible to determine the behavior of people within the websites that can be managed with this tool. Unlike other platforms, with Google Analytics you have better consumer data since you really dive into marketing by knowing what people are looking for. Another difference between this platform and others is that it has direct contact with google, so you can get accurate data from consumers by knowing their tastes, with this data I can enhance both amrketing and sales as the quality of service is improved and product through people's tastes.

What is your favorite aspect of this product?

I like that it has layers for depth of analysis as I can really measure and identify what people are looking for. I can get real-time information on visitors as well as website and location tracking, all in real time. With Google Analytics I can measure the organic, direct traffic and also the traffic by email, referral and social, that allows to verify the data of the visitors. I can get demographic data so I can measure the reach both locally and globally and see how effective I can be in improving sales and going further. Another point is that it is very customizable since it allows us to create our own control panel.

What do you dislike most about this product?

It takes a bit of time to become familiar with the platform, but it is enough to take a few courses to train yourself but this would slow down the full implementation of the platform a bit. The mobile application is not as detailed as the web version since the mobile one shows a summary type without having all the administrative tools for analyzing the traffic. Those would be my little problems with Google Analytics, the rest works well and is very stable, I have not had data drops or losses so everything has worked well with the objectives beyond.

What recommendations would you give to someone considering this product?

With Google Analytics you can immerse yourself in marketing without any problem obtaining the best data to boost sales since you can determine what the audience is looking for, this can determine the key points to obtain better performance in the products and services that They are offered within a company that uses this platform. I recommend using the free version to set parameters and be able to adapt but bear in mind that it will have limitations.

Pros

  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Most Popular Google Analytics Comparisons

Visit our IT鈥檚 Moment: A Technology-First Solution for Uncertain Times Resource Center
Over 100 analysts waiting to take your call right now: +1 (703) 340 1171