
What is Zoho CRM?
Zoho CRM gives you a 360-degree view of your complete sales cycle and pipeline. Identify trends, spot opportunities, increase efficiency, and reduce costs with the right answers. Zoho CRM is an online customer relationship management software for managing your sales, marketing, support in a single system. Zoho CRM helps businesses of all sizes build excellent customer relationships, with features like an inbuilt AI sales assistant, sales pipeline management, marketing automation, analytics, and more.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
94 Plan to Renew
1
Since last award
84 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+91 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Zoho CRM?
Pros
- Trustworthy
- Fair
- Acts with Integrity
- Reliable
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Collaboration
Lead Management
Activity and Workflow Management
Customer Service Management
Sales Management
Account and Contact Management
Analytics and Reporting
Marketing Management
Telephony and Call Center Management
Mobile
Quote Contract and Proposal
Vendor Capability Ratings
Ease of Implementation
Quality of Features
Breadth of Features
Usability and Intuitiveness
Business Value Created
Ease of Customization
Product Strategy and Rate of Improvement
Ease of Data Integration
Ease of IT Administration
Availability and Quality of Training
Vendor Support
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Zoho CRM Reviews
Josemar S.
- Role: Information Technology
- Industry: Other
- Involvement: IT Leader or Manager
Submitted Jul 2023
Very clear and friendly UI
Likeliness to Recommend
What differentiates Zoho CRM from other similar products?
Friendly UI, clear funcionality, continuos improvement
What is your favorite aspect of this product?
possible to customize and develop
What do you dislike most about this product?
Price e a highest
What recommendations would you give to someone considering this product?
I recomend the product is very usefull
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Enables Productivity

Premanand K.
- Role: Information Technology
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Jul 2023
Highly customisable CRM
Likeliness to Recommend
What differentiates Zoho CRM from other similar products?
Seamless integration with other business applications from Zoho Eco system
What is your favorite aspect of this product?
Canvas, Blueprint & reporting capabilities
What do you dislike most about this product?
Missing a few enterprise-level features
What recommendations would you give to someone considering this product?
If you are looking for a highly customisable CRM tool, then you should consider Zoho CRM
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing

Naomi E.
- Role: Operations
- Industry: Healthcare
- Involvement: End User of Application
Submitted Apr 2025
Great App for CRM solution.
Likeliness to Recommend
What differentiates Zoho CRM from other similar products?
it's colorful and user-friendly design.
What is your favorite aspect of this product?
Solutions can be customized to fit desired outcome.
What do you dislike most about this product?
I do not dislike anything about the product.
What recommendations would you give to someone considering this product?
It's a great solution for customer service and sales need.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing