What is VWO Testing?
VWO Testing helps you run powerful A/B, multi-variate, split, multi-device, and multi-page tests on your website to turn your visitors into paying customers. The VWO Platform takes you one step ahead of the conventional experimentation tools by helping you weave a complete picture of your user and create personalized digital experiences which maximize conversions.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceVWO Testing Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on VWO Testing.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
81 Likeliness to Recommend
1
Since last award
100 Plan to Renew
79 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+77 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love VWO Testing?
Pros
- Generous Negotitation
- Helps Innovate
- Respectful
- Acts with Integrity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Split Testing
Server Side Testing
Personalization/Audience Targeting
Multivariate Testing
Integrations
Visual Editor
Landing Page & Web Form Testing
Goal Tracking and Conversion Definition
Traffic Allocation Control
Analytics and Reporting
Feature Flagging
Vendor Capability Ratings
Business Value Created
Breadth of Features
Quality of Features
Vendor Support
Ease of Data Integration
Availability and Quality of Training
Ease of IT Administration
Product Strategy and Rate of Improvement
Ease of Implementation
Ease of Customization
Usability and Intuitiveness
VWO Testing Reviews
Chelsea N.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Sep 2023
Complex but highly useful tool
Likeliness to Recommend
What differentiates VWO Testing from other similar products?
It allows you to make a wide variety of modifications on a website without the help of developers, making it super easy to run A/B and multivariate testing.
What is your favorite aspect of this product?
The visual editor for making websit modifications is intuitive and comprehensive.
What do you dislike most about this product?
There's definitely a learning curve for this product. It takes a while to get the hang of it.
What recommendations would you give to someone considering this product?
Definitely enlist the development team in the onboarding process. Once it's up and running, VWO doesn't need the input of devs but getting all the tracking correct is quite technical.
Pros
- Unique Features
- Inspires Innovation
- Respectful
- Helps Innovate
Cons
- Charges for Enhancements
- Leverages Incumbent Status
- Wastes Time
Ksenija B.
- Role: Public Sector
- Industry: Not for Profit
- Involvement: End User of Application
Submitted Oct 2024
Bit pricey
Likeliness to Recommend
What differentiates VWO Testing from other similar products?
It configures easily and it's being complex software with a lot of functionality gives it a credit.
What is your favorite aspect of this product?
It has good support system and respond quickly.
What do you dislike most about this product?
Has good IU
What recommendations would you give to someone considering this product?
Affordable price with bundle of features which is helpful to project.
Pros
- Trustworthy
- Effective Service
- Inspires Innovation
- Caring
Nikolas G.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Oct 2023
Gets the job done, but it's not perfect
Likeliness to Recommend
What differentiates VWO Testing from other similar products?
Provides a wide range of features inside the same platform to optimize your website. The UI is user-friendly and easy to navigate.
What is your favorite aspect of this product?
It provides a free version that allows you to run a decent amount of tests for many users. Even though there are a lot of features that are subject to the paid subscriptions, the basic plan gets the job done.
What recommendations would you give to someone considering this product?
Make sure to double-check the capabilities and features you are looking for as some may not be included on the most basic plans. If you have a small to medium-sized website and you are looking to throw some basic AB tests occasionally, this might be a good alternative for you.
Pros
- Respectful
- Acts with Integrity
- Caring
- Helps Innovate
Cons
- Charges for Enhancements
- Less Reliable
- Commodity Features