What is SAP CRM?
Provide marketing, sales, and service professionals with complete customer intelligence to manage relationships and customer-related processes. Our customer relationship management products enable you to define customers based on their industry and personalize the customer experience.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
84 Likeliness to Recommend
1
Since last award
94 Plan to Renew
1
Since last award
82 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+85 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love SAP CRM?
Pros
- Trustworthy
- Reliable
- Respectful
- Fair
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Lead Management
Sales Management
Activity and Workflow Management
Account and Contact Management
Marketing Management
Collaboration
Customer Service Management
Analytics and Reporting
Quote Contract and Proposal
Telephony and Call Center Management
Mobile
Vendor Capability Ratings
Quality of Features
Vendor Support
Breadth of Features
Business Value Created
Ease of Implementation
Ease of Data Integration
Product Strategy and Rate of Improvement
Ease of Customization
Ease of IT Administration
Usability and Intuitiveness
Availability and Quality of Training
SAP CRM Reviews
Shantanu B.
- Role: Operations
- Industry: Retail
- Involvement: Initial Implementation
Submitted Jan 2023
Great CRM software for the business
Likeliness to Recommend
What differentiates SAP CRM from other similar products?
SAP CRM include sales force automation, marketing automation, service, and customer analytics, It is a widely adopted CRM software. It is best fit for all organizations, it depends on their specific needs, features and budget.
What is your favorite aspect of this product?
SAP CRM helps to make stock management very easy and user friendly, helps to manage the clients in priority basis as well as it helps to make pre sales planning and to manage it.
What do you dislike most about this product?
Sometimes it got lagged at the time of using and you have to close the software(your entire work got vanished), you really need a high speed internet connectivity to run the software easily in the organization .
What recommendations would you give to someone considering this product?
SAP CRM is designed to help organizations manage customer interactions , data throughout the customer lifecycle and the main features include Sales force automation, Customer analytics and providing a seamless flow of data across the organization.
Pros
- Efficient Service
- Inspires Innovation
- Helps Innovate
- Continually Improving Product
Mark J.
- Role: Information Technology
- Industry: Other
- Involvement: End User of Application
Submitted Jan 2023
"SAP CRM is affordable and incredible"
Likeliness to Recommend
What differentiates SAP CRM from other similar products?
SAP CRM integrates with other SAP systems providing a seamless and consistent experience for users.
What is your favorite aspect of this product?
SAP CRM can be customized to meet the specific needs of a business.
What do you dislike most about this product?
SAP CRM can be complex especially to users who are not familiar with it.
What recommendations would you give to someone considering this product?
One should work with a reputable partner to ensure a successful deployment and take advantage of their expertise and support.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Shaun K.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Jan 2023
Massive platform to engage customers effectively
Likeliness to Recommend
What differentiates SAP CRM from other similar products?
SAP CRM places a strong emphasis on mapping out the whole client experience. Many tests and feedback reports are available, allowing us to fine-tune our lead management strategy.
What is your favorite aspect of this product?
There is an excellent email builder as well as a fantastic form builder. There are no disruptions in the flow of information from marketing to sales.
What do you dislike most about this product?
Customization of the platform takes a significant amount of time, and there is a moderate learning curve to contend with.
What recommendations would you give to someone considering this product?
It captures excellent contact information and does segmentation. Marketing teams who specialize in email campaigns have access to a variety of useful tools.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
