What is SAP CRM?
Provide marketing, sales, and service professionals with complete customer intelligence to manage relationships and customer-related processes. Our customer relationship management products enable you to define customers based on their industry and personalize the customer experience.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
84 Likeliness to Recommend
1
Since last award
94 Plan to Renew
1
Since last award
82 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+85 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love SAP CRM?
Pros
- Trustworthy
- Reliable
- Respectful
- Fair
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Lead Management
Sales Management
Activity and Workflow Management
Account and Contact Management
Marketing Management
Collaboration
Customer Service Management
Analytics and Reporting
Quote Contract and Proposal
Telephony and Call Center Management
Mobile
Vendor Capability Ratings
Quality of Features
Vendor Support
Breadth of Features
Business Value Created
Ease of Implementation
Ease of Data Integration
Product Strategy and Rate of Improvement
Ease of Customization
Ease of IT Administration
Usability and Intuitiveness
Availability and Quality of Training
SAP CRM Reviews
Sakshi S.
- Role: Human Resources
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted Mar 2023
Customize business process - All in one
Likeliness to Recommend
What differentiates SAP CRM from other similar products?
Easy to fetch the customer details , activities,changes happening ,we have recently switched and have received amazing customer experience , easy to capture the market, more scope to enhance the business and get more opportunities
What is your favorite aspect of this product?
It's helpful in brand building, means customer trust and integrity is received and also helpful in scaling the business
What do you dislike most about this product?
Amazing product,no flaws as such faced
What recommendations would you give to someone considering this product?
Get a good experience, feedback, scaling the business , best software to used in small to mid size organisation
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Michael B.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Mar 2023
Best commercial customer data management software
Likeliness to Recommend
What differentiates SAP CRM from other similar products?
SAP CRM's offerings, which include cost management, sales reporting, operational operations, marketing, and finance-related business processes, all contribute to an enhanced customer experience. Excellent technical and service assistance aids consumers in making full advantage of a product's capabilities.
What is your favorite aspect of this product?
One of SAP CRM's strongest points is its adaptability and ease of use in facilitating the incorporation of unique business processes into existing setups. It was useful for keeping track of things like sales, marketing, finances, team efficiency, and questions from clients.
What do you dislike most about this product?
For some reason, not all of the upgrade-release displays are modifiable. Changing colors during bespoke development is difficult due to a lack of available established themes. Compatibility issues arise while attempting to join SAP CDC and SAP CRM.
What recommendations would you give to someone considering this product?
Improves customer service, sales productivity, analytics, and reporting; can be used independently or in conjunction with other SAP products; user-friendly.
Pros
- Enables Productivity
- Efficient Service
- Acts with Integrity
- Helps Innovate
Gio-Gahar D.
- Role: Industry Specific Role
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Feb 2023
Effecetive-cost CRM software
Likeliness to Recommend
What differentiates SAP CRM from other similar products?
If we compare SAP CRM to Hubspot (current) and RightNow (trained), are that related to intuitiveness of the three software where SAP CRM has been dominant when it comes to B2B, B2C relationship growth.
What is your favorite aspect of this product?
SAP CRM's navigation is pretty much user friendly, when I compare it to RightNow and Hubspot's UX and UI. It's not that I don't like RightNow and Hubspot, it's just that the experience with SAP CRM is different, like your first love. There's still a room in your heart, a special place for your first love that will never go away.
What do you dislike most about this product?
What I dislike on SAP CRM is that, probably none. It may have been on the previous versions like the version that they have launched back in 2017, because due to the database having it to load from cloud, it takes time to load all resource at once but now a days, my friends told me that the developer had solved that back in 2019 and I wasn't able to experience it.
What recommendations would you give to someone considering this product?
If they'll be using it for Account management, SAP CRM is a great tool! The navigation inside of the software UI design is very user-friendly, let's not forget the UX design also, it's very smooth too.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
