
What is Looker?
Looker is a platform for data that streamlines the data supply chain to create actionable information. It allows any organization to extract value from their data at web-scale, delivers powerful purpose built applications to address the needs of specific teams, and provides a flexible, embedded analytics framework with Powered by Looker.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
83 Likeliness to Recommend
2
Since last award
95 Plan to Renew
76 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Looker?
Pros
- Trustworthy
- Fair
- Performance Enhancing
- Acts with Integrity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
BI Security
Data Exploration and Visualization
Operational Reporting Capabilities
Collaboration
Dashboard
Intelligent Alerts and Notifications
Data Connectors and Data Mashup
Self Service and Ad Hoc Capabilities
BI Platform Administration
Mobile
Vendor Capability Ratings
Business Value Created
Quality of Features
Ease of Data Integration
Ease of Implementation
Breadth of Features
Ease of IT Administration
Ease of Customization
Usability and Intuitiveness
Vendor Support
Availability and Quality of Training
Product Strategy and Rate of Improvement
Also Featured in...
Sales Analytics
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Customer Intelligence
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Business Intelligence & Analytics 鈥 Enterprise
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Retail Analytics
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Looker Reviews

Vikram J.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted May 2022
Great tool to work with your data
Likeliness to Recommend
What differentiates Looker from other similar products?
I really like how easy it is to explore data on looker. It provides wide variety of features which are not available in any BI tools. We can customize our dashboard and explore data with advanced functions. With Looker based on our analytics needs, we are can create custom dashboards for analytics.
What is your favorite aspect of this product?
The most distinctive factor of Looker is it's simplicity in operation. One can get started with Looker straight away without having knowledge of IT or needing any specific set of skills. I really like with looker I can drill down into the reports and manipulate data to explore trends and make informed predictions.
What do you dislike most about this product?
Looker is excellent for short reports and visualizations, but it lacks extra features for analyzing data and giving intuitive insights. Also, it seems slower than other popular products.
What recommendations would you give to someone considering this product?
Overall looker is best product for short reports and visualizations.
Pros
- Helps Innovate
- Continually Improving Product
- Enables Productivity
- Trustworthy
- Role: Operations
- Industry: Shipping
- Involvement: End User of Application
Submitted Apr 2022
Easy to use, but slow sometimes
Likeliness to Recommend
Pros
- Enables Productivity
- Unique Features
- Client's Interest First
- Helps Innovate

Nika B.
- Role: Operations
- Industry: Other
- Involvement: End User of Application
Submitted Apr 2022
Fast and flexible platform for data
Likeliness to Recommend
What differentiates Looker from other similar products?
First of all customization is what I really like in looker, having the options to fit and sort the data to the required details is awesome. Platform gives the ability to add/remove data filters at your will. You can save anything you create, as dashboard, look or just download the raw data with different formats. It's great for visualization as well, as it offers different ways to visualize the data!
What is your favorite aspect of this product?
Favorite aspect would be the learning curve to use looker, it looks really hard and complicated, but once you get the basics down, it's just smooth sailing forward. You can filter data according to your needs, save it and adjust anytime you want!
What do you dislike most about this product?
Sometimes the speed is an issue, if a lot of people are using looker, it can have a bit unpleasant loading times. Also as mentioned it can seem rough at the start, when you look at the UI, you might get lost in it.
What recommendations would you give to someone considering this product?
It seems difficult to use at the start, but give it some time and focus on basics and you will improve quickly from there!
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity