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ABM Maturity Diagnostic Assessment

Author(s): Julie Geller

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Quickly and accurately diagnose your current account-based marketing (ABM) maturity. This diagnostic assessment will help you understand how prepared you are for each potential strategy you may want to employ.

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91ÖÆÆ¬³§ Your Account-Based Marketing Strategy

ABM success requires a strong set of marketing capabilities, tight alignment with Sales, and a content personalization strategy targeting high-opportunity buyers.

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