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Threat Preparedness Using MITRE ATT&CK® – Phase 2: Threat Preparedness Workbook Mapping

This phase of the blueprint Threat Preparedness Using MITRE ATT&CK® will allow you to map your various security protocols against their impacts to understand how prepared...

Threat Preparedness Using MITRE ATT&CK® – Phase 1: Attack Tactics and Techniques

This phase of the blueprint Threat Preparedness Using MITRE ATT&CK® will help you understand all of the attack tactics and techniques that a malicious attacker may use to...

Threat Preparedness Using MITRE ATT&CK® – Phases 1-3

This storyboard will help you to adequately prepare against the tactics, techniques, and sub-techniques that a malicious attacker may use to gain access to and compromise...

Hotel Industry Reference Architecture Guide

An industry reference architecture is comprised of tools, templates, and a validated view of hotel business capabilities that help CIOs and hotel leadership accelerate the...

2019 Gaming IT Benchmarking Report

Understand the current trends affecting Gaming & Hospitality IT. Inform strategic plans and prioritize best practices.

Return-to-the-Workplace Playbook Storyboard

COVID-19 introduced many challenges to the workforce and work environment. As vaccines roll out and the economy reopens, organizations need to plan for how and when return...

Optimize Lead Generation With Lead Scoring – Phase 2: 91Ƭ and Test Your Lead Scoring Model

Scoring leads against your ideal customer profile and prospect engagement is an iterative process. This phase gives marketers a toolkit to build and test your lead scoring...

Optimize Lead Generation With Lead Scoring – Phase 1: Drive an Aligned Vision for Lead Scoring

Lead scoring success starts with deep buyer knowledge. This phase aids marketers in identifying the key asset types that, when included within your lead generation engine,...

Optimize Lead Generation With Lead Scoring – Phases 1-3

Lead scoring increases marketing ROI and sales productivity. This blueprint enables marketers to build their own scoring methodology and deliver better qualified leads to...

Optimize Lead Generation With Lead Scoring – Phase 3: Apply Your Model to Marketing Apps and Go Live With Better Qualified Leads

Applying lead scoring within your lead management software optimizes your lead generation engine. This phase calls for marketers to apply their model and begin delivering...
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