
What is Zoho Analytics?
Zoho Analytics is a self-service BI and data analytics software that lets you analyze your data, create stunning data visualizations, and discover hidden insights in minutes. Zoho Analytics is an Online Reporting and Business Intelligence service, and can be used as an online database. The features offered by Zoho Analytics specialize on providing an in-depth - powerful and flexible reporting capabilities. It contains an in-built analytical database grid, which is optimized for reporting and querying more than just serving as a real-time online transactional database.
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
83 Likeliness to Recommend
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Since last award
95 Plan to Renew
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Since last award
79 Satisfaction of Cost Relative to Value
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Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+83 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Zoho Analytics?
Pros
- Enables Productivity
- Trustworthy
- Performance Enhancing
- Respectful
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Collaboration
Data Exploration and Visualization
Dashboard
BI Security
Operational Reporting Capabilities
BI Platform Administration
Intelligent Alerts and Notifications
Self Service and Ad Hoc Capabilities
Data Connectors and Data Mashup
Mobile
Vendor Capability Ratings
Business Value Created
Ease of Implementation
Ease of Data Integration
Quality of Features
Ease of IT Administration
Breadth of Features
Usability and Intuitiveness
Ease of Customization
Vendor Support
Availability and Quality of Training
Product Strategy and Rate of Improvement
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Zoho Analytics Reviews

Lanre A.
- Role: Information Technology
- Industry: Finance
- Involvement: End User of Application
Submitted Mar 2025
Ready to use software with flexibility limitations
Likeliness to Recommend
What differentiates Zoho Analytics from other similar products?
Zoho Analytics can be limited by its scalability and performance when handling very large datasets, especially compared to more robust BI tools like Power BI or Tableau.
What is your favorite aspect of this product?
Ready to use. Easy to adopt by any company. Not much training on how to use.
What do you dislike most about this product?
Lack of flexibility on how to tweak features.
What recommendations would you give to someone considering this product?
If you are looking for a quick basic tool, then this works just fine.
Pros
- Altruistic
- Client's Interest First
- Includes Product Enhancements
- Helps Innovate

Darshika V.
- Role: Finance
- Industry: Finance
- Involvement: IT Leader or Manager
Submitted Mar 2025
Zoho Analytics: Smart, Simple and Insightful
Likeliness to Recommend
What differentiates Zoho Analytics from other similar products?
Zoho Analytics is a self-service BI tool that allows users to create beautiful reports and dashboards with very little effort. It supports automatic data syncing from multiple sources, like cloud apps, spreadsheets, and databases. Its AI-powered assistant, Zia, helps users get insights quickly using natural language queries.
What is your favorite aspect of this product?
I love the drag-and-drop interface, which makes dashboarding easy. The automated data blending feature is also great for combining data from multiple sources without any extra effort. The AI-driven insights & predictive analytics add extra value.
What do you dislike most about this product?
The initial setup can take time, especially when connecting to multiple data sources. Also, complex data transformation might require SQL knowledge. Performance could slow sown when dealing with very large datasets
What recommendations would you give to someone considering this product?
If you are using Zoho Analytics for the very first time, then try a free version to explore its features before upgrading. Use AI-powered Zia for getting quick insights and trend analysis. Make sure that your data has a proper data structure before importing for smooth reporting. Always check performance when working with large datasets.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing

Saty S.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Feb 2025
Powerful & Affordable Analytics for Every Business
Likeliness to Recommend
What differentiates Zoho Analytics from other similar products?
Zoho Analytics stands out because of seamless integration with Zoho ecosystem which makes data extraction and reporting more efficient. A user's drag-and-drop interface simplifies data visualization, and AI-powered analysis improves decision-making. Its affordability adds to its attractiveness for businesses, regardless of size.
What is your favorite aspect of this product?
I am grateful to the customer support, which is always available and promptly troubleshoots problems. The feature is priced very reasonably even if you compare it to other tools of the same purpose which is the one of the most affordable options a business can opt for.
What do you dislike most about this product?
The adjustment period for the more advanced features can be difficult to master, leading to users requiring more time to learn complex data modeling and integration.
What recommendations would you give to someone considering this product?
Zoho Analytics, which is both manageable and secure, is perfect not only for large but also for small companies. AI-powered real-time decision-making information is delivered by the application and it jumbles the analysis of huge data sets.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing