
What is WooCommerce?
WooCommerce is an open-source, completely customizable eCommerce platform for entrepreneurs worldwide. Go beyond the confines of traditional eCommerce solutions, and be limited only by your own imagination.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
90 Likeliness to Recommend
1
Since last award
94 Plan to Renew
87 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+88 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love WooCommerce?
Pros
- Fair
- Reliable
- Enables Productivity
- Helps Innovate
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Catalog Management
Order Management
Payment Processing
Order Portal
Content Management
Reporting and Analytics
Content Localization
Integrated Search
Microsite Management
Retargeting Capabilities
Predictive Recommendations
Vendor Capability Ratings
Business Value Created
Breadth of Features
Ease of Implementation
Usability and Intuitiveness
Ease of Customization
Ease of Data Integration
Quality of Features
Ease of IT Administration
Product Strategy and Rate of Improvement
Availability and Quality of Training
Vendor Support
WooCommerce Reviews

Rushikesh G.
- Role: Information Technology
- Industry: Education
- Involvement: IT Development, Integration, and Administration
Submitted Jul 2021
One click checkout
Likeliness to Recommend
What differentiates WooCommerce from other similar products?
Ease of setup Low cost, You can start online shop with almost 0$. Big community around it for trouble shooting problems
What is your favorite aspect of this product?
Creates shop-related pages automatically. Once you add one or more products, they will automatically appear on your shop home page. Additionally, pages for viewing shopping carts and for checking out are automatically created.
What do you dislike most about this product?
WooCommerce does not come with support for any payment gateway out of the box. Setting up each payment gateway requires an extra plugin, each of which has its own requirements for configuration. In some sense, this can't be helped, as each gateway has to be set up differently. However, WooCommerce could have provided a "wizard" to guide users through the process for the major payment gateways.
What recommendations would you give to someone considering this product?
There are enough add-ons out there it's hard not to find a prebuilt solution for your needs.
Pros
- Trustworthy
- Client Friendly Policies
- Efficient Service
- Respectful
Cons
- Less Effective Service
- Wastes Time
- Vendor's Interest First
Hiresh J.
- Role: Student Academic
- Industry: Engineering
- Involvement: IT Leader or Manager
Submitted Jun 2021
Efficient and user friendly software
Likeliness to Recommend
What differentiates WooCommerce from other similar products?
Efficient and user friendly software for naive users
What is your favorite aspect of this product?
A high scalability and low shop costs compared to other shop systems
What do you dislike most about this product?
WooCommerce does not include any legal texts such as general terms and conditions, data protection declaration, revocation regulations, shipping regulations, procedural directory etc. by default.
What recommendations would you give to someone considering this product?
Consider the T&C and organisational requirement before using this software
Pros
- Efficient Service
- Inspires Innovation
- Saves Time
- Generous Negotitation
Cons
- Charges for Enhancements
- Vendor Friendly Policies
- Vendor's Interest First

Ramakant R.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Jun 2021
WooCommere - Best Ecommerce Store for Business
Likeliness to Recommend
What differentiates WooCommerce from other similar products?
WooCommerce is free and easy to integrate with your WordPress site. WooCommerce makes it easy to handle your products, shopping cart, payment gateway, invoices, inventory, and orders. WooCommerce can keep track of your order management, cart management, and checkout Page also. You can easily handle more than 1000 products. I have used retargeting techniques for Facebook marketing and it is very easy to handle and manage.
What is your favorite aspect of this product?
Order Management, Product Management, Payment Gateway Integration, and retargeting.
What do you dislike most about this product?
WooCommerce does not come with support for any payment gateway fails. Setup multiple payment gateways need separate plugins to be installed on the WordPress site. WooCommerce does not have a good template for product showcasing as compare to Wix.
What recommendations would you give to someone considering this product?
1. Provide multiple payment gateway setups in a single installation 2. Providing good templates for product showcase. 3. Customize add to cart page and checkout page.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing