
What is WooCommerce?
WooCommerce is an open-source, completely customizable eCommerce platform for entrepreneurs worldwide. Go beyond the confines of traditional eCommerce solutions, and be limited only by your own imagination.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
90 Likeliness to Recommend
1
Since last award
94 Plan to Renew
87 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+88 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love WooCommerce?
Pros
- Fair
- Reliable
- Enables Productivity
- Inspires Innovation
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Catalog Management
Order Management
Payment Processing
Order Portal
Content Management
Content Localization
Reporting and Analytics
Integrated Search
Microsite Management
Retargeting Capabilities
Predictive Recommendations
Vendor Capability Ratings
Business Value Created
Breadth of Features
Ease of Implementation
Usability and Intuitiveness
Ease of Customization
Ease of Data Integration
Quality of Features
Product Strategy and Rate of Improvement
Ease of IT Administration
Availability and Quality of Training
Vendor Support
WooCommerce Reviews

Fabiana P.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Mar 2022
Woocommerce makes your online business come alive
Likeliness to Recommend
What differentiates WooCommerce from other similar products?
It is the best plugin to activate online sales, on our WordPress website. It allowed us to have access to a shopping cart and its inventory management is very good, because we can place all the inventory we have and our online customers can see it.
What is your favorite aspect of this product?
It has a feature that I really like, that, when adding a product, you can categorize them by colors and sizes and assign their measures, in addition to the number of pieces that exists for each item. Not only does it have an integrated shopping cart, but it also allows the option of payment by different entities, including PayPal.
What do you dislike most about this product?
It has many functions, tools and buttons that can become overwhelming. Although I particularly find that the interface is very intuitive, if you do not have programming knowledge, you will need a professional to enter all your inventory and online buying and selling system.
What recommendations would you give to someone considering this product?
I highly recommend this software that has allowed me to expand my WordPress website and include an online store. It has many useful features that have helped me significantly to make the buyer's experience pleasant and dynamic within my store.
Pros
- Performance Enhancing
- Unique Features
- Respectful
- Friendly Negotiation
Jean P.
- Role: Student Academic
- Industry: Education
- Involvement: End User of Application
Submitted Feb 2022
Setting up an e-commerce store within minutes
Likeliness to Recommend
What differentiates WooCommerce from other similar products?
While many e-commerce stores are specialized in one type of e-commerce platform (membership, single item, products with size and color options), WooCommerce can be customized to integrate all of these and more. Via REST API, it can be easily developed for scaling your e-commerce store.
What is your favorite aspect of this product?
I like the amount of resources and documentations available online, but also the knowledge and helpfulness of the online WooCommerce community. This was a determining factor for us to choose and go with WooCommerce. I also love the comprehensive marketplace, with hundreds of useful integrations for optimizing an online store (PayPal, MailChimp, Google Ads, etc.).
What do you dislike most about this product?
While WooCommerce is open-source, the extensions are offered on a purchase basis, and this can sometimes add a strain to the operating expenses, if not well monitored.
What recommendations would you give to someone considering this product?
WooCommerce has virtually no limits in terms of scaling and expansion. While the databases updates sometimes take quite an amount of compute resources and all a lot of time, overall WooCommerce is a fully functional tools, which will power up your e-commerce stores and support your sales professionally.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Khevin C.
- Role: C-Level
- Industry: Retail
- Involvement: End User of Application
Submitted Feb 2022
Managing orders from your mobile phone
Likeliness to Recommend
What differentiates WooCommerce from other similar products?
With our previous e-commerce providers, we had to log-in everytime via desktop or laptop, to view and manage orders. With WooCommerce, several of our team members were able to access the WooCommerce dashboard via their mobile phone, by using the Android or iOS app.
What is your favorite aspect of this product?
I love the real-time alerts, which enables us to process orders as soon that they are cleared (paid). The ability to manage order status also, is pretty amazing, optimizing communication with the customers as well as processing the order manually, where required. While I have never personally created a product listing from the phone, this is a feature that I am definitely going to explore in the future.
What do you dislike most about this product?
WooCommerce Payments is not readily available for all countries. This should be deployed for all countries where WooCommerce operates, in my opinion.
What recommendations would you give to someone considering this product?
If the nature of your business requires that you move a lot, but you still want to keep an eye on your orders, WooCommerce is the right choice. Plus it lets you switch between your various stores, while having detailed statistics, all of these, directly from your phone. That's the power of WooCommerce. I recommend.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing