
What is WooCommerce?
WooCommerce is an open-source, completely customizable eCommerce platform for entrepreneurs worldwide. Go beyond the confines of traditional eCommerce solutions, and be limited only by your own imagination.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceWooCommerce Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on WooCommerce.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
90 Likeliness to Recommend
1
Since last award
94 Plan to Renew
87 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+88 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love WooCommerce?
Pros
- Fair
- Reliable
- Enables Productivity
- Inspires Innovation
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Catalog Management
Order Management
Payment Processing
Order Portal
Content Management
Content Localization
Reporting and Analytics
Integrated Search
Microsite Management
Retargeting Capabilities
Predictive Recommendations
Vendor Capability Ratings
Business Value Created
Breadth of Features
Ease of Implementation
Usability and Intuitiveness
Ease of Customization
Ease of Data Integration
Quality of Features
Product Strategy and Rate of Improvement
Ease of IT Administration
Availability and Quality of Training
Vendor Support
WooCommerce Reviews
Oliver T.
- Role: C-Level
- Industry: Education
- Involvement: End User of Application
Submitted Mar 2022
Cashflow management & payment collection
Likeliness to Recommend
What differentiates WooCommerce from other similar products?
We previously had to use spreadsheets to manage and track all of our sales, as well as for tax returns preparation. With WooCommerce, everything can be obtained within the dashboard and it so easy to retrieve an order, be it for a refund, or simply to view a record. WooCommerce furthermore is not limited to certain currencies, making it a perfect solutions for businesses and customers around the world.
What is your favorite aspect of this product?
My favorite aspect is the stock management features: it not only allows to set up stock amount, but also enables the seller whether he wishes to display this publicly with his product or not. The reminders when stock level falls below a number (previously set up) is also very useful, for the seller to restock in time. This helps optimize processes, reducing stock costs as well as optimizing profit.
What do you dislike most about this product?
WooCommerce has some great addons, namely WooCommerce subscriptions. However these are made available separately for an additional cost of $199 for a year. While it might not seem expensive, those little costs can be a burden for small businesses.
What recommendations would you give to someone considering this product?
I do believe that WooCommerce will greatly help business handling and managing their orders, and at the same time assist them in the financial reports and tax payments obligations I therefore recommend for all these benefits.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Anubhav A.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted Mar 2022
A Powerful eCommerce Platform for WordPress
Likeliness to Recommend
What differentiates WooCommerce from other similar products?
WooCommerce is a plugin that can be added to an existing WordPress site. It enables users to add eCommerce functionality to their site, including the ability to create and manage products, process payments, and track orders. WooCommerce is free and open source, and it has a large and active community of users and developers.
What is your favorite aspect of this product?
There are a lot of great things about WooCommerce, but one of my favorite aspects is the huge ecosystem of extensions and plugins that are available. This allows you to add almost any functionality you need to your store, without having to write any code.
What do you dislike most about this product?
There can be a lot of tweaking and configuring required to get a store running the way you want it. Additionally, WooCommerce can be quite resource-intensive, so you need a good hosting plan with plenty of storage and bandwidth if you want to run a large store.
What recommendations would you give to someone considering this product?
If you're considering WooCommerce, we would recommend reviewing the features and pricing to see if it's the right solution for you. We would also recommend reading the WooCommerce documentation and watching some of the WooCommerce tutorial videos.
Pros
- Reliable
- Friendly Negotiation
- Continually Improving Product
- Performance Enhancing

Liliana E.
- Role: Information Technology
- Industry: Retail
- Involvement: End User of Application
Submitted Mar 2022
A Contemporary eCommerce Platform
Likeliness to Recommend
What differentiates WooCommerce from other similar products?
It is integrated with WordPress and offer services and downloadable material all at one place. It is easy to manage and process orders on this platform. The data is organized which allows the user to sort the information conveniently.
What is your favorite aspect of this product?
It is a simple software and easy to learn. It is a flexible platform and coordinates with the customer. Free for starting up work. In this way, the customer get variety of options to choose according to their preference. Constant up gradation of the platform would give the user sophisticated experience.
What do you dislike most about this product?
User would have to install third party apps for several different functionality. The process slows down the procedure of managing the tasks. This is a disadvantage of this platform which would waste customers鈥 time. The interface could be improved.
What recommendations would you give to someone considering this product?
This platform offers low cost, a user can start shop at 0$. This feature is unique and is not offered by other platforms of this kind. Many customers are reluctant to invest, because of difficult policies and unpredictability of sales. No investment boosts the business opportunities.
Pros
- Reliable
- Enables Productivity
- Trustworthy
- Efficient Service