
What is Semrush?
Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
95 Plan to Renew
1
Since last award
82 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Semrush?
Pros
- Performance Enhancing
- Trustworthy
- Reliable
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Keyword 91制片厂
Competition Analysis
Rank Tracking
On-Page Tracker/Optimization
Auditing
Content Optimization
Backlink Tools
Analytics and Reporting
Local SEO
Alerts
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Breadth of Features
Quality of Features
Usability and Intuitiveness
Ease of IT Administration
Product Strategy and Rate of Improvement
Ease of Data Integration
Availability and Quality of Training
Ease of Customization
Vendor Support
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Customer Intelligence
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Website Analytics
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Competitive Intelligence
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Semrush Reviews

Sherlyn D.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Oct 2022
Semrush is equal to being a champion in marketing
Likeliness to Recommend
What differentiates Semrush from other similar products?
When it comes to marketing analysis, Semrush provides all the tools you need to get the most out of your website. Understanding the state of your social media channels might inform your marketing approach.
What is your favorite aspect of this product?
Semrush provides the resources necessary for effective work in the digital sphere. We've been using their keyword tracking tool, and it's helped us beat out a lot of our rivals and expand our business.
What do you dislike most about this product?
Analytics for social media platforms need to be refined, and the performance metrics dashboard is not the easiest to use. Increasing the effectiveness of the technology will necessitate stronger third-party integrations.
What recommendations would you give to someone considering this product?
Using Semrush, the lives of all marketers will become simpler. In addition to helping with search engine optimization, it also aids with paid marketing by providing competition knowledge and recommending keyword gaps.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing

Manoj S.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Oct 2022
SEMrush beneficial to me
Likeliness to Recommend
What differentiates Semrush from other similar products?
It gives me data on my competitor's website backlinks. With which I create high-quality backlinks for my website. And this feature is very useful for me.
What is your favorite aspect of this product?
We use Semrush to know the DR of many websites. Due to this, we get a lot of help in guest posting. The best part is that it lets us know the backlinks data of our competitors. It helps us a lot to build backlinks.
What do you dislike most about this product?
I have no reason to dislike it but I would like to make a suggestion that if you add a feature to index backlinks then SEMrush would be a great tool indeed.
What recommendations would you give to someone considering this product?
Removes the best data of backlinks of competitor's website. By identifying our competitor through SEMrush, we leave him behind.
Pros
- Reliable
- Caring
- Fair
- Altruistic

Sukhpreet K.
- Role: Sales Marketing
- Industry: Media
- Involvement: Business Leader or Manager
Submitted Oct 2022
All in one SEO tool for site Audit & back links
Likeliness to Recommend
What differentiates Semrush from other similar products?
Cost effective with required report. Customize report and easy to import & share with clients
What is your favorite aspect of this product?
Site Audit & Rank tracker
What do you dislike most about this product?
No real time data
What recommendations would you give to someone considering this product?
Time saving to analyses any website and check the health & overall presence on the web. Keep track of targeted keywords over years and check the back links and competitors presence then create strategy accordingly.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Enables Productivity