
What is Semrush?
Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
95 Plan to Renew
1
Since last award
82 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Semrush?
Pros
- Performance Enhancing
- Trustworthy
- Reliable
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Keyword 91制片厂
Competition Analysis
Rank Tracking
On-Page Tracker/Optimization
Content Optimization
Auditing
Backlink Tools
Analytics and Reporting
Local SEO
Alerts
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Breadth of Features
Quality of Features
Usability and Intuitiveness
Ease of IT Administration
Product Strategy and Rate of Improvement
Ease of Data Integration
Availability and Quality of Training
Ease of Customization
Vendor Support
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Website Analytics
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Customer Intelligence
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Competitive Intelligence
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Semrush Reviews

Sakshi D.
- Role: Public Sector
- Industry: Other
- Involvement: IT Development, Integration, and Administration
Submitted Dec 2023
An SEO Tool That Makes SEO Easy
Likeliness to Recommend
What differentiates Semrush from other similar products?
Keyword magic tool give useful keywords for doing websites better SEO practice.
What is your favorite aspect of this product?
Various features like doing competitor research and checking links with high PA DA.
What do you dislike most about this product?
It's pricing is little bit high for individual and for small business.
What recommendations would you give to someone considering this product?
Save your time by doing your research using Semrush except doing everything manually
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Unique Features
Aryan S.
- Role: Information Technology
- Industry: Education
- Involvement: End User of Application
Submitted Dec 2023
Most Powerful SEO and Marketing Tool
Likeliness to Recommend
What differentiates Semrush from other similar products?
Semrush stands out for its comprehensive SEO and marketing insights, offering competitor reporting, robust keyword research, and accurate ranking tracking. While the Keyword Magic report's trend graph can be confusing, SEMRUSH excels in providing valuable data with a slight delay.
What is your favorite aspect of this product?
My favorite aspect is it's ability to swiftly generate SEO reports, provide daily Google SERP alerts, and streamline organic competition analysis, enhancing productivity in SEO projects.
What do you dislike most about this product?
One drawback is the confusing trend graph in the Keyword Magic report, and the data delay, often attributed to SEMRUSH's sources. Despite the Top Stories tracking feature's potential, it currently has errors that need improvement.
What recommendations would you give to someone considering this product?
For effective SEO and content marketing, Semrush is a valuable tool, offering quick SEO reports and daily Google SERP alerts. While it excels in SEO consulting and reports, improvements are needed in the On-Page SEO Checker and local SEO reporting for wider applicability.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing

Hanna P.
- Role: Sales Marketing
- Industry: Manufacturing
- Involvement: End User of Application
Submitted Dec 2023
Loads of competitive insights, intuitive UI
Likeliness to Recommend
What differentiates Semrush from other similar products?
The competitive insights are fantastic, and the UI is very intuitive. We appreciate the continued advancement of features for ongoing tracking and reporting.
What is your favorite aspect of this product?
Keyword magic, competitive insights
What do you dislike most about this product?
Fall behind on features being rolled out
What recommendations would you give to someone considering this product?
Identify a clear platform owner who can stay on top of training and features
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Efficient Service