
What is Semrush?
Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
95 Plan to Renew
1
Since last award
82 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Semrush?
Pros
- Performance Enhancing
- Trustworthy
- Reliable
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Keyword 91制片厂
Competition Analysis
Rank Tracking
On-Page Tracker/Optimization
Content Optimization
Auditing
Backlink Tools
Analytics and Reporting
Local SEO
Alerts
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Breadth of Features
Quality of Features
Usability and Intuitiveness
Ease of IT Administration
Product Strategy and Rate of Improvement
Ease of Data Integration
Availability and Quality of Training
Ease of Customization
Vendor Support
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Website Analytics
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Customer Intelligence
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Competitive Intelligence
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Semrush Reviews

Tarun S.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted Aug 2024
Best For Boosting Website SEO
Likeliness to Recommend
What differentiates Semrush from other similar products?
It offers powerful local SEO tools which are very beneficial for businesses with a physical presence.
What is your favorite aspect of this product?
It can handle large websites very smoothly because of its competitive analysis capabilities.
What do you dislike most about this product?
The price of Semrush is quite high, but its awesome features make it more valuable than the cost.
What recommendations would you give to someone considering this product?
I would recommend Semrush to every digital marketing company considering a purchase.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing

Aakash K.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted Jul 2024
Very helpful, easy to use, have a lot of options.
Likeliness to Recommend
What differentiates Semrush from other similar products?
This product have wife range of options.
What is your favorite aspect of this product?
Keyword Analysis
What do you dislike most about this product?
Very expensive.
What recommendations would you give to someone considering this product?
Have everything related to search engine optimisation.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing

Daniel W.
- Role: Sales Marketing
- Industry: Banking
- Involvement: End User of Application
Submitted Jun 2024
Using the right tool for the right job
Likeliness to Recommend
What differentiates Semrush from other similar products?
I think the ease of use is what differentiates Semrush from other SEO products. I use Semrush on a daily basis and I enjoy being able to find the information I need quickly. Also, breaking down rankings to top 10, top 20, etc. is always a click away.
What is your favorite aspect of this product?
My favorite aspect is how easy it is to perform keyword research. From one screen, I can easily (and quickly) find volume, intent, SERP features, and more, from one screen. I can also find additional ideas using their keyword strategy builder. This is a newer tool, but it helps me to find different angles for the projects at hand.
What do you dislike most about this product?
I would prefer the local program/listing management tool to not be something that is charged by listing.
What recommendations would you give to someone considering this product?
Just like any tool in your SEO tool belt, it's all about using the right tool for the right job. SEM provides great ways to perform keyword research, quickly and efficiently. If you are not in the local space, Semrush may fit all of your SEO needs.
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Trustworthy
Cons
- Less Effective Service
- Less Caring