
What is Quickbooks Online?
Freedom to work across all your devices. Access QuickBooks from PC, Mac, smartphone, and tablet.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
84 Likeliness to Recommend
1
Since last award
91 Plan to Renew
1
Since last award
78 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+78 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Quickbooks Online?
Pros
- Reliable
- Enables Productivity
- Trustworthy
- Client Friendly Policies
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Accounts Receivable Invoicing
General Ledger Chart of Accounts
Expense Management
Reconciliation
Accounts Payable Purchase Orders
Cost Revenue Tracking
Project Accounting
Cash Flow Management
Dashboards, Analytics and Reporting
Integration APIs
Budgeting Forecasting
Vendor Capability Ratings
Ease of Implementation
Usability and Intuitiveness
Business Value Created
Ease of IT Administration
Breadth of Features
Quality of Features
Availability and Quality of Training
Ease of Data Integration
Product Strategy and Rate of Improvement
Vendor Support
Ease of Customization
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Quickbooks Online Reviews
Courtney K.
- Role: Finance
- Industry: Construction
- Involvement: Business Leader or Manager
Submitted Oct 2023
Makes financial statement generation a breeze!
Likeliness to Recommend
What differentiates Quickbooks Online from other similar products?
QuickBooks Online is a remarkably user-friendly platform with an extensive array of features that empower small businesses to effectively oversee their financial matters. It facilitates the creation of invoices, efficient expense management, and seamless bank reconciliation. Notably, its integration with your bank streamlines transaction retrieval and offers automated bank statement reconciliation. Furthermore, QuickBooks Online provides valuable training resources in the form of instructional videos, making financial management accessible to any business owner.
What is your favorite aspect of this product?
I love that bank reconciliations are automated. You simply have to enter the date and ending balance and it auto checks all the transactions. If everything is entered correctly, which is super easy to do given the bank transaction retrieval, its all done. It saves loads of time.
What do you dislike most about this product?
It doesn't have all features that you might need such as job costing or inventory management and sometimes can have bugs.
What recommendations would you give to someone considering this product?
I would recommend watching the videos to understand how to use the product. Additionally, if you don't have any accounting experience, having someone help you set up your chart of accounts is recommended. You may be able to have Quickbooks Bookkeepers assist with this.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity

Funom H.
- Role: Finance
- Industry: Media
- Involvement: End User of Application
Submitted Oct 2025
Simple and reliable
Likeliness to Recommend
What differentiates Quickbooks Online from other similar products?
QuickBooks Online is easier to learn, widely used, and connects with many apps, which makes it a convenient choice for small and medium businesses compared to other accounting tools.
What is your favorite aspect of this product?
I like the reconciliation tool, makes it so easy to reconcile your ledgers with the bank statements
What do you dislike most about this product?
The fact that even though we already have the debit card on there, we still have to update payment details every month. The payment does not automatically renew.
What recommendations would you give to someone considering this product?
It鈥檚 a solid option for small and medium businesses that need easy accounting and strong integrations. Just make sure its reporting and project features are enough for your needs before choosing it
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing

Jose G.
- Role: Finance
- Industry: Finance
- Involvement: End User of Application
Submitted Aug 2025
Great for personal use or small businesses
Likeliness to Recommend
What differentiates Quickbooks Online from other similar products?
Its simplicity鈥擰uickBooks has always focused on making accounting straightforward and easy to understand.
What is your favorite aspect of this product?
The speed at which you can work鈥攊ts simplicity means you don鈥檛 need to spend hours on it.
What do you dislike most about this product?
It lacks international integrations, which would make connecting with other banks much easier.
What recommendations would you give to someone considering this product?
Start with the basic package, which should cover everything a small business needs. If you need to scale, then consider looking for other options.
Pros
- Helps Innovate
- Reliable
- Enables Productivity
- Respectful