What is Omnisend?
Omnisend is an all-in-one omnichannel marketing platform built for busy shop owners who鈥檝e had enough adventure. It makes email, SMS, and automation feel wonderfully uneventful. Powerful yet intuitive, Omnisend helps you grow sales and build customer relationships without the headache. Advanced segmentation, seamless ecommerce integrations, and automation workflows handle the heavy lifting 鈥� so you don鈥檛 have to. And with 24/7 customer support, you鈥檙e covered at all times. Try out Omnisend and see for yourself how boring and adventureless (in the best way possible) your email marketing can be.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
91 Likeliness to Recommend
4
Since last award
96 Plan to Renew
6
Since last award
80 Satisfaction of Cost Relative to Value
2
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+91 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Omnisend?
Pros
- Performance Enhancing
- Reliable
- Respectful
- Acts with Integrity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Auto-Responders
Email Delivery
A/B Testing
Segmentation
SPAM Compliance
Dynamic Content
Basic Reporting and Analytics
Campaign Management
Mobile Optimized
Contact Database
Content Authoring
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Availability and Quality of Training
Product Strategy and Rate of Improvement
Ease of IT Administration
Ease of Customization
Ease of Data Integration
Quality of Features
Usability and Intuitiveness
Vendor Support
Breadth of Features
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Make your messages hit home
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Grow your email & SMS list with high-converting tools
Omnisend for free
Email marketing & newsletters, built for impact
Omnisend Reviews
Gerrit H.
- Role: Consultant
- Industry: Retail
- Involvement: Business Leader or Manager
Submitted Jan 2022
Made to improve eCommerce performance
Likeliness to Recommend
What differentiates Omnisend from other similar products?
Omnisend has been created with eCommerce in mind, and you feel that when you use it.
What is your favorite aspect of this product?
The UI is intuitive and easy to use, the email builder, segmentation and automations are very powerful.
What do you dislike most about this product?
The reporting is very basic, even the reporting in the pro plan could really be improved. For proper reporting and analytics you nee to build your own dashboard with data collect from Omnisend.
What recommendations would you give to someone considering this product?
Make a price comparison and test different products before you commit. People have different preferences with regards to UI. I am exclusively working with Omnisend - if a new client wants me to work on their email marketing I make them migrate, unless they are not in the eCommerce space.
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Trustworthy
David C.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Jan 2022
Very reliable
Likeliness to Recommend
What differentiates Omnisend from other similar products?
The ability of sending both emails and sms
What is your favorite aspect of this product?
omnichannel approach
What do you dislike most about this product?
nothing to dislike so far
What recommendations would you give to someone considering this product?
Give it a try, especially if you're an ecommerce
Pros
- Acts with Integrity
- Helps Innovate
- Trustworthy
- Unique Features
Krittika M.
- Role: Sales Marketing
- Industry: Other
- Involvement: Business Leader or Manager
Submitted Jan 2022
Good software to start e-mail marketing with!
Likeliness to Recommend
What differentiates Omnisend from other similar products?
Pricing Easy integration with Shopify
What is your favorite aspect of this product?
The live tracking they offer for customers/visitors that visit your website.
What do you dislike most about this product?
The UI/UX us confusing. The newsletter templates are basic and don't allow for a lot of design options.
What recommendations would you give to someone considering this product?
It's a great option if you're starting out with email/texting marketing. But it's not the best when it comes to designing "good-looking" stuff, but more about being efficient and getting the work done.
Pros
- Continually Improving Product
- Reliable
- Enables Productivity
- Trustworthy
