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What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Email Marketing category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

97 Plan to Renew

1
Since last award

83 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+91 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

2% Negative
4% Neutral
94% Positive

Pros

  • Helps Innovate
  • Reliable
  • Enables Productivity
  • Respectful

Feature Ratings

Average 85

Email Delivery

89

Campaign Management

86

Segmentation

86

Auto-Responders

86

Basic Reporting and Analytics

85

Sales Intelligence & Conversion Rates

84

Contact Database

84

Email Templates

83

Dynamic Content

83

Mobile Optimized

83

A/B Testing

83

Vendor Capability Ratings

Average 84

Business Value Created

86

Breadth of Features

85

Quality of Features

85

Product Strategy and Rate of Improvement

84

Availability and Quality of Training

84

Ease of Implementation

84

Usability and Intuitiveness

84

Ease of Customization

83

Ease of Data Integration

83

Ease of IT Administration

83

Vendor Support

81

HubSpot Marketing Hub Reviews

Agatka J.

  • Role: Industry Specific Role
  • Industry: Healthcare
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jul 2022

Hubspot Marketing Hub 鈥 All-in-one Tool

Likeliness to Recommend

9 /10

What differentiates HubSpot Marketing Hub from other similar products?

It is simple, easy and user-friendly platform. Users鈥 do not need to learn to operate it. The functionalities, graphic user interface and layout is flexible and reliable. It gives users鈥 certificates if they are learning from this platform. One unique feature this platform contains the automatic recording option for the users鈥. This benefits the users鈥 greatly because every time they want the recordings of their purchases and work. It offers them ease to have information and recordings all at once.

What is your favorite aspect of this product?

It allows users鈥 to have all the information of their clients鈥 including their phone number, address and name. It allows them to manage sales and marketing development and processes. It allows users鈥 to register with other sites like Facebook and Gmail. Users鈥 can check the task status of work or project by just going online.

What do you dislike most about this product?

The blocking feature of this platform does not perform the actual work. It does not viewing work rather it prevents them from interacting. Many of the emails fall under the folder of spam and users鈥 have no idea about them. The cost of this platform is slightly higher than other applications.

What recommendations would you give to someone considering this product?

The blocking feature should be improved and it should meet the users鈥 requirements. The support system should response frequently. The email notifications should be fast. The cost should be a little low for user convenience.

Pros

  • Reliable
  • Trustworthy
  • Unique Features
  • Efficient Service

Bilal A.

  • Role: Operations
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jun 2022

Fantastic Product

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

Hubspot marketing is a tool that enables us to use automated marketing campaign's..

What is your favorite aspect of this product?

My favorite aspect of the tools are its automated marketing campaign's, live chats and that it is completely customizable.

What do you dislike most about this product?

The reporting mechanism is pretty basic, reporting structures can be improved.

What recommendations would you give to someone considering this product?

This product will set fit best for small business groups looking to expand their network through these marketing campaigns.

Pros

  • Efficient Service
  • Effective Service
  • Inspires Innovation
  • Caring

Toni W.

  • Role: Sales Marketing
  • Industry: Manufacturing
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Jun 2022

Forever improving to meet todays marketer & sales

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

The ease of implementation, operation, and execution on the HubSpot platform are second to none. This essential tool is for today's and future sales and marketers, aligning both departments together seamlessly and effortlessly.

What is your favorite aspect of this product?

Free tools is a big element for marketers for sourcing inspirations and enables marketers to visit Hubspot as a main place for marketing tips and tools!

What do you dislike most about this product?

I would like to see free trials for basic users so they can experience what and how the extra features can benefit them.

What recommendations would you give to someone considering this product?

I would highly recommend Hubspot for sales and marketers because they have the necessary features, tools and tips that you would want all in one place - needless to say, a brand that you can trust!

Pros

  • Saves Time
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Most Popular HubSpot Marketing Hub Comparisons

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