What is Hootsuite?
Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard. With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
86 Likeliness to Recommend
91 Plan to Renew
83 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+87 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Hootsuite?
Pros
- Respectful
- Saves Time
- Enables Productivity
- Trustworthy
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Media Channel Integration Inbound
Social Moderation and Workflow Management
Dashboards and Visualization
Campaign Execution
Social Post Archival
Social Media Channel Integration Outbound
Social Response Management
Trend Analysis
Sentiment Analysis
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of IT Administration
Quality of Features
Usability and Intuitiveness
Ease of Data Integration
Availability and Quality of Training
Ease of Customization
Breadth of Features
Vendor Support
Product Strategy and Rate of Improvement
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Hootsuite Reviews
Kenil V.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Mar 2021
Fantastic Social Media Scheduler
Likeliness to Recommend
What differentiates Hootsuite from other similar products?
From my point of view the following features are in Hootsuite that are differentiates from other products: - Very Reliable. - Easy to organized. - Very quick and easy analytics understanding.
What is your favorite aspect of this product?
The following features that I like most in Hootsuite are: - I can easily schedule any post of any social media platform within just few clicks. - Easy to use dashboard. - Easy to monitor multiple streams.
What do you dislike most about this product?
The following features that should be improved by Hootsuite are: - Multiple user and custom URL shortening is very expensive. - Sometimes cluttered while using.
What recommendations would you give to someone considering this product?
I highly recommended Hootsuite for every type of business either small or big. This will help you to manage your social media activity at one place and you can do better engagement with your customers and that will increase your exposer to the digital identity.
Pros
- Continually Improving Product
- Trustworthy
- Effective Service
- Inspires Innovation
Gloria P.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Mar 2021
Secure, Trustworthy and Reliable
Likeliness to Recommend
What differentiates Hootsuite from other similar products?
Hootsuite provides powerful security which protects us from hackers. It is trustworthy as we can trust Hootsuite with our data. It is also a reliable social media management tool.
What is your favorite aspect of this product?
Hootsuite has a simple to use interface and we use it to manage all our social media channels like Twitter, Instagram, Facebook, and LinkedIn. The dashboard makes it simple for us to divide tasks between different social media channels easily. We can create posts, track, and schedule content and view the statistics all in the intuitive dashboard.
What do you dislike most about this product?
It can be costly when we are adding more team members.
What recommendations would you give to someone considering this product?
Hootsuite is an easy-to-use social media marketing tool that would be worth using it. The features might be more than your company need but it doesnt mean yu have to use all of them. It is a great tool for use in marketing.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Moses A.
- Role: Information Technology
- Industry: Energy
- Involvement: Business Leader or Manager
Submitted Feb 2021
Great in social media management.
Likeliness to Recommend
What differentiates Hootsuite from other similar products?
Hootsuite is efficient and allows simpler management of our social media platforms from one platform and ensure ethical usage of our various platforms.
What is your favorite aspect of this product?
Hootsuite has helped us build our brand through reliable management of our social media pages ensuring that we protect our market niche. It has helped us leverage on social media marketing and this is efficient in ensuring that we expand our customer base reliably. Hootsuite is affordable and this ensures that all organizations are able to use the platform reliably and thus enhance their social media standing.
What do you dislike most about this product?
Sometimes when the internet connection is poor using the platform becomes a bit difficult and unreliable.
What recommendations would you give to someone considering this product?
Hootsuite is perfect and it will help build your brand online and leverage on technology to market your products and services efficiently.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Enables Productivity
