What is Constant Contact?
Constant Contact is a digital marketing platform that makes email marketing easy. With Constant Contact, you can create effective email marketing and other online marketing campaigns to meet your business goals. From email to social marketing, time-saving automations to standout customer support, we help your business grab the attention 鈥� and revenue 鈥� it deserves.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
90 Plan to Renew
88 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+84 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Constant Contact?
Pros
- Security Protects
- Reliable
- Respectful
- Acts with Integrity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Auto-Responders
SPAM Compliance
Campaign Management
Basic Reporting and Analytics
Email Templates
Segmentation
Surveys and Polling
Contact Database
Sales Intelligence & Conversion Rates
Content Authoring
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of IT Administration
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Ease of Data Integration
Quality of Features
Ease of Customization
Availability and Quality of Training
Breadth of Features
Vendor Support
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Constant Contact Reviews
Rancy B.
- Role: Information Technology
- Industry: Not for Profit
- Involvement: IT Leader or Manager
Submitted Jan 2024
Great Features
Likeliness to Recommend
What differentiates Constant Contact from other similar products?
Ease of Use: Constant Contact has been praised for its user-friendly interface, making it accessible to users with varying levels of technical expertise. The platform offers drag-and-drop features, making it easy to create and customize email campaigns without advanced coding skills. Template Selection: Constant Contact provides a wide variety of professionally designed templates that users can easily customize to match their brand. These templates cover various industries and types of email campaigns.
What is your favorite aspect of this product?
Ease of Use Template Selection
What do you dislike most about this product?
Pricing Structure: Some users find that Constant Contact's pricing can be relatively higher compared to other email marketing platforms, especially for businesses with large subscriber lists. Limited Marketing Automation: While Constant Contact offers basic marketing automation features, it might not be as robust or advanced as some dedicated marketing automation platforms. Businesses with complex automation needs may find the capabilities somewhat limited.
What recommendations would you give to someone considering this product?
Review Pricing Structure: Understand Constant Contact's pricing structure and how it aligns with your budget. Consider factors such as the number of subscribers, the features included in each plan, and any additional costs. Compare pricing with other email marketing platforms to ensure it fits your financial constraints.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Ronald B.
- Role: Sales Marketing
- Industry: Banking
- Involvement: End User of Application
Submitted Aug 2023
Constant Contact is great, use it!
Likeliness to Recommend
What differentiates Constant Contact from other similar products?
Lot of different features that are particularly great when using for internal drip communications. Lots of other benefits and positives related to this product as well.
What is your favorite aspect of this product?
The easy way it allows for various campaigns to managed, including content variation and contact/mail list management.
What do you dislike most about this product?
I feel like the templating options and functionality could be better and/or easier to use/implement, although otherwise great!
What recommendations would you give to someone considering this product?
A great product for a lot of different functionalities, particularly for internal use!
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
David G.
- Role: Information Technology
- Industry: Manufacturing
- Involvement: IT Leader or Manager
Submitted Aug 2023
Great communication tool for your customers!
Likeliness to Recommend
What differentiates Constant Contact from other similar products?
Constant Contact is very feature-rich, and yet it stays very easy to use on all that it offers.
What is your favorite aspect of this product?
Anything you need it to do as far as marketing or communication with your customers/clients it can do very well. It overcomes spam limitations so that your emails get delivered.
What do you dislike most about this product?
There a lot of features that go unused for our purpose so perhaps having a cheaper version that is more ala carte would be nice.
What recommendations would you give to someone considering this product?
If you are looking for a good customer communication tool look no further.
Pros
- Continually Improving Product
- Trustworthy
- Unique Features
- Effective Service
