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Buffer Logo Award Winner Product Badge
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Buffer Inc

Buffer

Composite Score
8.9 /10
CX Score
9.0 /10
Category
Buffer
8.9 /10

What is Buffer?

A better way to manage social media for your business. Buffer makes it easy to manage your business's social media accounts. Schedule posts, analyze performance, and collaborate with your team 鈥 all in one place.

Company Details


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Awards & Recognition

Buffer won the following awards in the Social Media Management - Enterprise category

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Buffer Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Buffer.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

1
Since last award

91 Plan to Renew

85 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+91 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Buffer?

2% Negative
4% Neutral
94% Positive

Pros

  • Reliable
  • Respectful
  • Acts with Integrity
  • Enables Productivity

Feature Ratings

Average 85

Social Moderation and Workflow Management

88

Social Media Channel Integration Outbound

88

Social Media Channel Integration Inbound

88

Social Post Archival

87

Campaign Execution

87

Dashboards and Visualization

85

Social Response Management

85

Social Asset Management

84

Contextual Analysis

83

Trend Analysis

82

Sentiment Analysis

80

Vendor Capability Ratings

Average 84

Ease of Implementation

88

Ease of Data Integration

87

Quality of Features

86

Ease of IT Administration

85

Ease of Customization

84

Usability and Intuitiveness

84

Business Value Created

83

Availability and Quality of Training

82

Breadth of Features

81

Vendor Support

81

Product Strategy and Rate of Improvement

81

Buffer Reviews

Lakshmi S.

  • Role: Sales Marketing
  • Industry: Healthcare
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2023

Buffer: The Social Media Life saver.

Likeliness to Recommend

9 /10

What differentiates Buffer from other similar products?

The platform's scheduling feature has been a true lifesaver, allowing me to effortlessly plan and repost content. This has not only simplified my daily routine but also given me the freedom to focus on other crucial tasks, knowing that my social media updates are pre-scheduled and good to go.

What is your favorite aspect of this product?

What I've appreciated most about Buffer, especially in the context of a hospital, is how it efficiently manages the numerous images associated with our posts. It has been particularly valuable for sharing important visual content related to our healthcare services. Buffer's user-friendly interface and its web page builder, with easy-to-use tools, have helped us create engaging content and drive traffic to our hospital's online presence.

What do you dislike most about this product?

The absence of email notifications for post issues can indeed be a significant inconvenience.

What recommendations would you give to someone considering this product?

Buffer is, without a doubt, a fantastic social media management tool, and my strong recommendation stands. Its user-friendly interface, coupled with powerful features, makes managing multiple social media accounts a breeze.

Pros

  • Continually Improving Product
  • Performance Enhancing
  • Enables Productivity
  • Trustworthy

Nikolas D.

  • Role: Sales Marketing
  • Industry: Chemicals
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2023

Easy and affordable SM management

Likeliness to Recommend

9 /10

What differentiates Buffer from other similar products?

Buffer has a more affordable pricing structure than Hootsuite. Buffer's free plan includes the ability to connect three social media channels and schedule up to 30 posts at a time.

What is your favorite aspect of this product?

Easy to schedule and post on different platforms simultaneously.

What do you dislike most about this product?

I can't reply to comments on the posts.

What recommendations would you give to someone considering this product?

Buffer is a good choice for small businesses and individuals who are looking for an easy-to-use and affordable social media management tool.

Pros

  • Enables Productivity
  • Inspires Innovation
  • Helps Innovate
  • Reliable
  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Anonymous Reviewer

Submitted Oct 2023

It wouldn't disappoint you.

Likeliness to Recommend

10 /10

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Trustworthy

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