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Buffer Inc

Buffer

Composite Score
8.9 /10
CX Score
9.0 /10
Category
Buffer
8.9 /10

What is Buffer?

A better way to manage social media for your business. Buffer makes it easy to manage your business's social media accounts. Schedule posts, analyze performance, and collaborate with your team 鈥 all in one place.

Company Details


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Awards & Recognition

Buffer won the following awards in the Social Media Management - Enterprise category

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Buffer Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Buffer.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

1
Since last award

91 Plan to Renew

85 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+91 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Buffer?

2% Negative
4% Neutral
94% Positive

Pros

  • Reliable
  • Respectful
  • Acts with Integrity
  • Enables Productivity

Feature Ratings

Average 85

Social Moderation and Workflow Management

88

Social Media Channel Integration Outbound

88

Social Media Channel Integration Inbound

88

Social Post Archival

87

Campaign Execution

87

Dashboards and Visualization

85

Social Response Management

85

Social Asset Management

84

Contextual Analysis

83

Trend Analysis

82

Sentiment Analysis

80

Vendor Capability Ratings

Average 84

Ease of Implementation

88

Ease of Data Integration

87

Quality of Features

86

Ease of IT Administration

85

Ease of Customization

84

Usability and Intuitiveness

84

Business Value Created

83

Availability and Quality of Training

82

Breadth of Features

81

Vendor Support

81

Product Strategy and Rate of Improvement

81

Buffer Reviews

Emily S.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2021

Great entry level Social Media Management tool

Likeliness to Recommend

9 /10

What differentiates Buffer from other similar products?

Buffer is a really intuitive platform. It's super easy to learn the basics, the UI is beautiful, and the free Chrome extension is really useful for scheduling posts from the content pages themselves.

What is your favorite aspect of this product?

The user interface

What do you dislike most about this product?

I don't recall any dislikes

What recommendations would you give to someone considering this product?

This is great for new marketers to pick up, and the free version is great for side-businesses/hobbies. It's probably not the best tool for someone managing multiple brands/accounts, or enterprise level SMM.

Pros

  • Enables Productivity
  • Reliable
  • Performance Enhancing
  • Unique Features

Alex C.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2021

It has made my life easier buffer

Likeliness to Recommend

9 /10

What differentiates Buffer from other similar products?

Apart from buffer there are other companies that are also dedicated to the same but are very expensive sometimes it gives many failures and they are more difficult to Learn to use instead buffer offers the ease of programming several publications even months before with an essential quality we can visualize When they are going to be published and when we cannot eliminate it or reschedule it, which makes the job easier to do it and what is a company that has years in the field is improving more and more

What is your favorite aspect of this product?

Of all the companies that I used to manage my social networks, the best doubt is their quality, the way to schedule the publications as long as possible, the technical support is one of the best, they always resolve the complaints and doubts that we have, which speaks very well From the company and the administration aside there are forums that are totally dedicated to buffer and all the things that can be created with it, which is a super big advantage over another that uses and I love this

What do you dislike most about this product?

There are things that I do not like about buffer and one of them is that sometimes the publication is delayed a bit or it is simply not published, this situation has happened to me several times but I managed to solve it by contacting support and they update me or tomorrow in the publication that I really want and there was once a promotion for the errors caused and for the delays really you and totally satisfied with buffer and its way of working removing the bad things

What recommendations would you give to someone considering this product?

My recommendation is that for people who have social networks with whom to carry their own brand in social networks, it is best to hire buffer services Because we do not have to spend all day leaving at the right time, we simply do it days in advance and so we can timing the publications at the indicated time at the indicated time does not facilitate the work and facilitates interaction with the public by the time it is scheduled, which is in favor of this great tool called buffer

Pros

  • Continually Improving Product
  • Reliable
  • Trustworthy
  • Unique Features

Jimmy E.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2021

Easy way to post on social media

Likeliness to Recommend

9 /10

What differentiates Buffer from other similar products?

And using services very similar to this company, Buffer has not been able to achieve what it has done, since its technical support is one of the most specialized and capable to answer any questions and questions and also its platform is very stable, it is very beautiful In design and many others are not like that, which is why I always prefer to use a buffer before another because apart from that, it has time on the market, I have heard very good things about it, apart from the fact that I have tried it myself.

What is your favorite aspect of this product?

What I like the most in Buffer is that it is simple to use apply to make a schedule of all the publications that I want during the month or the week it has been made much easier for me since I am using the platform I can choose the specific social network schedule that I I want it to be published it is much easier than spending all day on the computer waiting for the right moment to publish And you are something totally innovative

What do you dislike most about this product?

The only thing that I don't like about Buffer sometimes is like publishing double and it is a bit tedious to review and delete the excellent publication again This is something that I would like to modify or they could fix it because written support and support has solved some things for me but This in particular they have not done yet and it has happened to me several times that is why I would like them to take action on the matter because it is a bit annoying when it happens several times I would also like the design to modify it a bit to make it a little more visually attractive

What recommendations would you give to someone considering this product?

Recommendations for people who are starting a project that is focused on social networks, seeing widely buffer because it is a way to make your work easier, I recommend it to my friends and colleagues because I know that at some point they will need it and I know that they fully trust in what I say and that is why I would like you to investigate a little more the product that buffer offers apart from its quality, which is also important the trajectory and the security that they offer when putting our social networks in your hands

Pros

  • Helps Innovate
  • Reliable
  • Trustworthy
  • Unique Features

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