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Buffer Inc

Buffer

Composite Score
8.9 /10
CX Score
9.0 /10
Category
Buffer
8.9 /10

What is Buffer?

A better way to manage social media for your business. Buffer makes it easy to manage your business's social media accounts. Schedule posts, analyze performance, and collaborate with your team 鈥 all in one place.

Company Details


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Awards & Recognition

Buffer won the following awards in the Social Media Management - Enterprise category

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Buffer Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Buffer.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

1
Since last award

91 Plan to Renew

85 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+91 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Buffer?

2% Negative
4% Neutral
94% Positive

Pros

  • Reliable
  • Respectful
  • Acts with Integrity
  • Enables Productivity

Feature Ratings

Average 85

Social Moderation and Workflow Management

88

Social Media Channel Integration Outbound

88

Social Media Channel Integration Inbound

88

Social Post Archival

87

Campaign Execution

87

Dashboards and Visualization

85

Social Response Management

85

Social Asset Management

84

Contextual Analysis

83

Trend Analysis

82

Sentiment Analysis

80

Vendor Capability Ratings

Average 84

Ease of Implementation

88

Ease of Data Integration

87

Quality of Features

86

Ease of IT Administration

85

Ease of Customization

84

Usability and Intuitiveness

84

Business Value Created

83

Availability and Quality of Training

82

Breadth of Features

81

Vendor Support

81

Product Strategy and Rate of Improvement

81

Buffer Reviews

Dayana N.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2022

Excellent application to manage social networks

Likeliness to Recommend

8 /10

What differentiates Buffer from other similar products?

Scheduling posts has been easier across our various social media accounts. Buffer is an important tool for managing all your social media accounts. Provides an easier way to approve or deny things when they are in different locations. It also allows us to connect to different platforms, create and schedule posts in one central place. Buffer handles all formatting of social media posts, including images as well as shortened backlink URLs. It is an easy to use content publishing platform.

What is your favorite aspect of this product?

I like the analytics that this app offers which is very useful and also to see the performance of each post. Buffer makes it easy to publish to multiple platforms at the same time. It has very good analytics for all social media profiles. We can schedule posts on our different social media platforms in a great way. I also like that they always improve the platform with different integrations. It's a useful source for planning ahead for social media content.

What do you dislike most about this product?

It annoys me that you can't post to more than one platform at a time and have to redo each platform. Posts fail frequently and some error always appears.

What recommendations would you give to someone considering this product?

It is highly recommended to easily manage the social media accounts of your clients or company. It is a great product that I would like to recommend to other interested users.

Pros

  • Reliable
  • Enables Productivity
  • Trustworthy
  • Unique Features

Nouhaila Q.

  • Role: Sales Marketing
  • Industry: Food and Beverage
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2022

"Great tool for managing social media"

Likeliness to Recommend

8 /10

What differentiates Buffer from other similar products?

This program is different from others because it has a free plan. Other tools for scheduling posts don't have free plans.

What is your favorite aspect of this product?

Since we began managing our social media presence, we have relied heavily on the application known as buffer. The scheduling of posts across all of our numerous social media platforms has become much simpler. The stats provided by this tool are quite helpful, and they also allow you to monitor how well each individual article is doing, which is one of the reasons I like using it.

What do you dislike most about this product?

The application has met all of our expectations thus far. And there is nothing that I dislike or criticize about this very good tool.

What recommendations would you give to someone considering this product?

I highly recommend that you make use of the free trial in order to determine whether or not the product is suitable for you. You should try to compare it to at least two other services (I recommend Loomly and Hootsuite), so you can evaluate it based on a variety of criteria such as the price, how easy it is to use, and the results it produces.

Pros

  • Reliable
  • Trustworthy
  • Unique Features
  • Efficient Service

Esa R.

  • Role: Information Technology
  • Industry: Education
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2022

A great tool to keep your social media posting!

Likeliness to Recommend

9 /10

What differentiates Buffer from other similar products?

Ability to buffer posts easily and thus make sure there's new content always in your socials, without selecting spesific dates for posts.

What is your favorite aspect of this product?

Ability to create a posting schedule for each of your social media channels

What do you dislike most about this product?

Lack of post customizing options

What recommendations would you give to someone considering this product?

This is a great product to schedule posts when you don't care exactly when the posts come out, instead you just post stuff to the "buffer" and then the tool publishes them in order!

Most Popular Buffer Comparisons

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