What is Buffer?
A better way to manage social media for your business. Buffer makes it easy to manage your business's social media accounts. Schedule posts, analyze performance, and collaborate with your team 鈥� all in one place.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
1
Since last award
91 Plan to Renew
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+91 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Buffer?
Pros
- Reliable
- Respectful
- Acts with Integrity
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Moderation and Workflow Management
Social Media Channel Integration Outbound
Social Media Channel Integration Inbound
Social Post Archival
Campaign Execution
Dashboards and Visualization
Social Response Management
Social Asset Management
Contextual Analysis
Trend Analysis
Sentiment Analysis
Vendor Capability Ratings
Ease of Implementation
Ease of Data Integration
Quality of Features
Ease of IT Administration
Ease of Customization
Usability and Intuitiveness
Business Value Created
Availability and Quality of Training
Breadth of Features
Vendor Support
Product Strategy and Rate of Improvement
Buffer Reviews
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Mar 2023
"Buffer is an excellent product"
Likeliness to Recommend
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Mariana B.
- Role: Sales Marketing
- Industry: Banking
- Involvement: IT Leader or Manager
Submitted Mar 2023
Automating your posts
Likeliness to Recommend
What differentiates Buffer from other similar products?
What makes this product different from others is that it is quite efficient to be able to manage each of the social networks on a single platform and this keeps us practical. For which we ourselves have the possibility to mention that it is one of the best social media management tools.
What is your favorite aspect of this product?
You have often wondered if there is any tool to plan your publications, and it will surely happen to you as I thought that was impossible, until I found this amazing program that allowed me to plan the different publications on social networks, having a diversity of connections, it helped me plan each of the publications on instagram, on facebook, pinterest, linkedin and on each of the social networks that we manage in our company. It is so effective that for those people who have such a short time, so when using it you save time and you can use it in other occupations.
What do you dislike most about this product?
Although it is quite an important tool, all of us who have used it consistently can mention that it is complete, but we still have to think of those people who keep using it on a trial basis for persistent use, and we have the possibility of mentioning that the free version has a failure because it only allows you to make 10 publications that for those people who continue to show it, the number of publications that they ask to make could be quite low, if we go to one case, it shows a lot Of course, with twitter that you want to tag someone, it doesn't make it possible for you because you have to go directly to twitter and do it from there.
What recommendations would you give to someone considering this product?
Being such a simple instrument to use, you can get the most benefit from this program, thus making your union life more effective and comfortable, since it is also simple to configure the publications that you are going to do, it is so good the program that does not need to recommend anything.
Pros
- Helps Innovate
- Enables Productivity
- Unique Features
- Efficient Service
Maurice H.
- Role: Consultant
- Industry: Entertainment
- Involvement: End User of Application
Submitted Mar 2023
Easy to use,
Likeliness to Recommend
What differentiates Buffer from other similar products?
The ease of use and the inclusion of most major social platforms makes Buffer your top choice for Social Media Management.
What is your favorite aspect of this product?
Managing all my social posts and the ability to interact with fans/visitors if needed. The re-shuffle feature is also very unique and helpful to create a fresh set of 鈥渘ew鈥� posts.
What do you dislike most about this product?
Nothing that stands out in negative terms. It recently included a lot of new features, so it now seems very complete.
What recommendations would you give to someone considering this product?
Because Buffer has a free version, where you can add 3 social profiles, there is no excuse to try it out on a few of your platforms. See what you like about it (probably a lot :-) and choose a good subscription plan that matches your needs. It will be your go-to platform for sure!
Pros
- Performance Enhancing
- Friendly Negotiation
- Helps Innovate
- Reliable
