What is Buffer?
A better way to manage social media for your business. Buffer makes it easy to manage your business's social media accounts. Schedule posts, analyze performance, and collaborate with your team 鈥� all in one place.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceBuffer Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Buffer.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
1
Since last award
91 Plan to Renew
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+91 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Buffer?
Pros
- Reliable
- Respectful
- Acts with Integrity
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Moderation and Workflow Management
Social Media Channel Integration Outbound
Social Media Channel Integration Inbound
Social Post Archival
Campaign Execution
Dashboards and Visualization
Social Response Management
Social Asset Management
Contextual Analysis
Trend Analysis
Sentiment Analysis
Vendor Capability Ratings
Ease of Implementation
Ease of Data Integration
Quality of Features
Ease of IT Administration
Ease of Customization
Usability and Intuitiveness
Business Value Created
Availability and Quality of Training
Breadth of Features
Vendor Support
Product Strategy and Rate of Improvement
Buffer Reviews
Sheeba T.
- Role: C-Level
- Industry: Construction
- Involvement: End User of Application
Submitted May 2024
Best tool for SMM
Likeliness to Recommend
What differentiates Buffer from other similar products?
It helps in scheduling the content on various platforms, well in advance so that we can invest time in other activities. The Social Media Management work becomes efficient and more productive.
What is your favorite aspect of this product?
The suggestions on hashtags are my favorite. Also, the dynamics with which a team can work on Buffer is highly appreciated.
What do you dislike most about this product?
No dislikes
What recommendations would you give to someone considering this product?
This tool can be very useful for professionals in the digital marketing field as one can schedule a bundle of posts at a time and avoid the hassle. More work can be done in less time. The team can also be managed quite well and work collaboratively.
Pros
- Reliable
- Performance Enhancing
- Trustworthy
- Unique Features
Katherine R.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Dec 2023
Buffer is an incredible tool
Likeliness to Recommend
What differentiates Buffer from other similar products?
Buffer sets itself apart from other social media management tools with its user-friendly interface that balances simplicity and functionality, making it accessible to users of all levels. The platform excels in team collaboration, offering effective features for seamless group contributions to social media strategies. What truly distinguishes Buffer is its commitment to transparency, user engagement, and continuous improvement. The platform provides valuable educational resources, including blog posts and webinars, showcasing its dedication to user education and meeting evolving needs. Overall, Buffer's emphasis on usability, collaboration,
What is your favorite aspect of this product?
An important aspect of Buffer is its focus on ease of use and accessibility. The intuitive and user-friendly interface allows users, regardless of their level of expertise, to schedule and manage social media posts efficiently. This emphasis on usability makes Buffer an appealing tool for a wide range of users, from beginners to experienced professionals, facilitating the effective management of social media strategies.
What do you dislike most about this product?
My experience with Buffer has been exceptionally positive, and I can confidently state that there is nothing about this social media management platform that I find displeasing. From its intuitive interface to its advanced features for scheduling and performance analysis, Buffer has exceeded my expectations in every aspect. The ability to manage multiple platforms centrally and collaborate effectively as a team makes Buffer stand out in the market. Additionally, its commitment to customer support and continuous improvement reinforces its position as a leading and reliable tool. In summary, Buffer not only meets but exceeds expectations,
What recommendations would you give to someone considering this product?
When considering Buffer, explore its user-friendly interface and leverage advanced scheduling for efficient social media management. Experiment with analytics, collaborate effectively in teams, and use educational resources to enhance your understanding. Stay informed about updates, test customer support, and begin with the free plan before deciding on upgrades based on your needs.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Kaloki C.
- Role: Information Technology
- Industry: Consulting
- Involvement: End User of Application
Submitted May 2023
Social Media Management Made Easy With Buffer
Likeliness to Recommend
What differentiates Buffer from other similar products?
For social media management, Buffer offers powerful features and is easy to manage It also comes with social media monitoring capabilities
What is your favorite aspect of this product?
I like that Buffer is affordable and multipurpose The software is manageable and affordable Makes management and monitoring of social media pages easy
What do you dislike most about this product?
Well, it has been flawless and so I have no complaints.
What recommendations would you give to someone considering this product?
I highly recommend Buffer for being the very best in monitoring and social media management
Pros
- Continually Improving Product
- Unique Features
- Inspires Innovation
- Caring
