What is Brevo?
Brevo is an all-in-one platform to manage your customer relationships via Email, SMS, Chat and moreBrevo (formerly SendinBlue) is a self service solution for companies to send emails and SMS. Born of the need to effectively and easily manage marketing campaigns independently, Brevo is for both beginners and advanced users.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
90 Likeliness to Recommend
97 Plan to Renew
91 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+93 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Brevo?
Pros
- Transparent
- Reliable
- Enables Productivity
- Trustworthy
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Basic Reporting and Analytics
Campaign Management
Segmentation
Email Templates
Content Authoring
Contact Database
SPAM Compliance
Mobile Optimized
Auto-Responders
A/B Testing
Vendor Capability Ratings
Business Value Created
Ease of IT Administration
Availability and Quality of Training
Ease of Implementation
Quality of Features
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Breadth of Features
Ease of Data Integration
Vendor Support
Ease of Customization
Also Featured in...
Brevo Reviews
Eniolaoluwa B.
- Role: Industry Specific Role
- Industry: Media
- Involvement: End User of Application
Submitted Mar 2025
Good for marketing
Likeliness to Recommend
What differentiates Brevo from other similar products?
It is actually my first email marketing took but I chose it because it offers an all-in-one communication platform (email, SMS, WhatsApp, live chat, and CRM) and it effective choice for my client who was a small business owner
What is your favorite aspect of this product?
The all in one communication platform
What do you dislike most about this product?
The brevo signature at the end of the newsletters
What recommendations would you give to someone considering this product?
Easy to use and also offers like a preview of newsletters before you send
Pros
- Enables Productivity
- Reliable
- Unique Features
- Effective Service
Cons
- Less Respectful
Paula A.
- Role: Sales Marketing
- Industry: Media
- Involvement: End User of Application
Submitted Mar 2025
Great option if you're new in email marketing
Likeliness to Recommend
What differentiates Brevo from other similar products?
If you don't have much experience in email marketing or are just starting out, Brevo is a great way to learn. It's user-friendly and intuitive, so your learning curve will be lower. Although it only has basic features, it's enough for a simple email marketing operation.
What is your favorite aspect of this product?
Ease of use and customization
What do you dislike most about this product?
Features might be basic
What recommendations would you give to someone considering this product?
If you're just beginning your journey in email marketing and feel that platforms like HubSpot and GHL might be a bit much for now, starting with Brevo is a fantastic first step.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Bala m.
- Role: Operations
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted Mar 2025
All-in-One Marketing platform
Likeliness to Recommend
What differentiates Brevo from other similar products?
Brevo All-in-One Communication Platform. It has a dedicated IP option and better sender reputation management, ensuring emails land in inboxes rather than spam. Many competitors (like Mailchimp) charge based on contact list size, but Brevo allows unlimited contacts鈥攜ou only pay for the emails/SMS you send. Email Marketing 鈥� Automation, templates, and segmentation. SMS Marketing 鈥� Send bulk SMS campaigns. WhatsApp Campaigns 鈥� Engage customers via WhatsApp. Live Chat & Inbox 鈥� Centralized customer communication.CRM 鈥� Manage customer data in one place.Transactional Emails & SMS 鈥� Send order confirmations, OTPs, etc.
What is your favorite aspect of this product?
My favorite aspects of this product is All-in-One Marketing & CRM Platform, Cost-Effective Pricing, Strong Email Deliverability, Advanced Automation & Segmentation, GDPR-Compliant & Secure.
What do you dislike most about this product?
I dislike their Learning Curve for Beginners, Limited Free Plan, Fewer Integrations Compared to Competitors and Customer Support Can Be Slow.
What recommendations would you give to someone considering this product?
I would recommend you to check with your IT infrastructure. And buy the best premium plan accordingly.
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Trustworthy
