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Brevo

Brevo

Composite Score
8.9 /10
CX Score
9.2 /10
Category
Brevo
8.9 /10

What is Brevo?

Brevo is an all-in-one platform to manage your customer relationships via Email, SMS, Chat and moreBrevo (formerly SendinBlue) is a self service solution for companies to send emails and SMS. Born of the need to effectively and easily manage marketing campaigns independently, Brevo is for both beginners and advanced users.

Company Details


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Awards & Recognition

Brevo won the following awards in the Email Marketing category

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Brevo Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Brevo.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

97 Plan to Renew

91 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Brevo?

1% Negative
3% Neutral
96% Positive

Pros

  • Transparent
  • Reliable
  • Enables Productivity
  • Trustworthy

Feature Ratings

Average 85

Email Delivery

91

Basic Reporting and Analytics

88

Campaign Management

87

Segmentation

87

Email Templates

86

Content Authoring

86

Contact Database

86

SPAM Compliance

86

Mobile Optimized

85

Auto-Responders

84

A/B Testing

82

Vendor Capability Ratings

Average 83

Business Value Created

88

Ease of IT Administration

85

Availability and Quality of Training

85

Ease of Implementation

85

Quality of Features

84

Product Strategy and Rate of Improvement

84

Usability and Intuitiveness

83

Breadth of Features

83

Ease of Data Integration

83

Vendor Support

82

Ease of Customization

81

Brevo Reviews

Juan Esteban M.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Nov 2022

Sendinblue is of great help for our marketing

Likeliness to Recommend

9 /10

What differentiates Brevo from other similar products?

We are using this software to create email marketing campaigns and without a doubt we have been pleasantly surprised, because it is easy to use and has templates that make our work easier, in addition to achieving extraordinary results in each campaign. I like that it has different tools that allow us to achieve our goal of being read, such as spam blocking.

What is your favorite aspect of this product?

It has a large library of images that helps us to create modern designs, in the creation of campaigns. In addition to the fact that its templates are very eye-catching and capture attention quickly, being the main objective of the campaign. It allows us to track interactions, both open emails and clicks.

What do you dislike most about this product?

I tried to use the program for other types of campaigns, for example in social networks and SMS and I did not succeed, to tell the truth I have not contacted the technical service to receive help on this issue, but I would like that the process and configuration of these tools of the program were not so cumbersome.

What recommendations would you give to someone considering this product?

Although we have only been using the program for a short time, the truth is that we have obtained excellent results with the executed campaigns, our number of prospects and sales has multiplied by 50% or more, so our email marketing campaigns have been very successful. We are eager to be able to configure the software to develop our SMS and social media campaigns and make them work as well as our email campaigns.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Joseph E.

  • Role: Sales Marketing
  • Industry: Construction
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2022

Ease of use is significantly better than Mailchimp

Likeliness to Recommend

8 /10

What differentiates Brevo from other similar products?

It provides a better solution to other software packages on the market

What is your favorite aspect of this product?

Being able to review results easily and it saves time in putting the marketing material together for sending mail shots by email.

What do you dislike most about this product?

The statistics from the email marketing conducted was not the most comprehensive.

What recommendations would you give to someone considering this product?

Consider the amount of time you will spend with the software and how easy to use it needs to be

Pros

  • Inspires Innovation
  • Altruistic
  • Acts with Integrity
  • Client's Interest First

Alexander H.

  • Role: Information Technology
  • Industry: Other
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Nov 2022

Highlight your potential, boost your business

Likeliness to Recommend

8 /10

What differentiates Brevo from other similar products?

Communicate and grow with a single platform that gives you email, SMS, chat, landing pages, ads and more. Focus on the important things and put the rest on autopilot with marketing. Promote special and upcoming events through bulk SMS marketing campaigns sent to a list of contacts in your database. Just write your message, choose a list and schedule it to be sent on the date you want. Send the most important or urgent messages directly to your customers' cell phones. Set up transactional SMS for order confirmations, shipping updates and much more through our API, marketing automation.

What is your favorite aspect of this product?

Create personalized messages. Personalize SMS messages by dynamically segmenting and adding individual contact attributes, such as first or last name, company name or other information you have about your contacts. Track the performance of your SMS campaigns with key marketing metrics to see what's working and what can be improved. Detect real-time problems in transactional SMS messages using deliverability reports and real-time interaction statistics.

What do you dislike most about this product?

User cannot open a link to a contact from search results in a new tab because it is a JavaScript button, not a link, which means navigation is much slower. Support for resellers, the fee email does not indicate that it is a white account.

What recommendations would you give to someone considering this product?

Improve the design, interaction and deliverability of your transactional messages. Simple and flexible configuration. It is very easy to connect your Gmail, Yahoo and Outlook email accounts to Inbox. You can also connect other email clients of your choice or any custom email address that uses your domain with our IMAP configuration. Show ads to your website visitors as they browse other sites and remind them why you are the best solution.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Trustworthy

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