What is Brandfolder?
Brandfolder is a visually-elegant and user-friendly Digital Asset Management software that allows marketers and creatives across industries to maximize their brand management potential. With its cloud-first architecture, users can organize, manipulate, distribute, and analyze their most important digital collateral from a single source of truth. With advanced AI-powered smart search, asset editing and manipulation, annotated workflow with approvals and notifications, and actionable brand insights, Brandfolder鈥檚 feature suite amplifies cross-team collaboration and productivity, and empowers external users to access the content they need with unprecedented ease.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
85 Likeliness to Recommend
1
Since last award
100 Plan to Renew
83 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Brandfolder?
Pros
- Reliable
- Respectful
- Security Protects
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Collaboration
Digital Asset Findability
Digital Asset Sharing
Cloud Offering
Automation of Metadata Creation
Integration
Content Capture
Permissions and Access Right Management
Intelligent Indexing
In System Content Views
Workflow and Approval Management
Vendor Capability Ratings
Ease of Customization
Quality of Features
Ease of Data Integration
Business Value Created
Breadth of Features
Ease of Implementation
Ease of IT Administration
Product Strategy and Rate of Improvement
Vendor Support
Availability and Quality of Training
Usability and Intuitiveness
Brandfolder Reviews
Peter P.
- Role: Finance
- Industry: Finance
- Involvement: End User of Application
Submitted Jul 2022
An advanced and really helpful solution
Likeliness to Recommend
What differentiates Brandfolder from other similar products?
Our team and corporate collaborators have access to all of the material and files about our brand in a single location. Brandfolder is an excellent cloud-based digital asset management technology with great integration that can be used immediately without any training.
What is your favorite aspect of this product?
The main benefit of Brandfolder is that it offers consolidated storage for all of our brand digital assets and facilitates managing and sharing them across many platforms. We can quickly upload our digital assets by connecting Brandfolder with our CMS platform and other apps we use daily. Additionally, it enables the distribution and organization of resources. Additionally, Brandfolder provided the finest sandbox setting for us to truly get in and become acquainted with the platform.
What do you dislike most about this product?
I wish our customers could automatically receive updates when new products become available. Currently, I make an email to them once every three months, but I am always adding fresh content.
What recommendations would you give to someone considering this product?
Brandfolder conveniently provides brand cohesion with its clever built-in search facility, image auto-tagging, and graphical thumbnailing. This facilitates customer engagement for businesses and enhances their visual branding. And the Brandfolder sales representative was highly attentive and demonstrated a sincere desire for its user's success.
Pros
- Helps Innovate
- Reliable
- Effective Service
- Respectful
Jendrik H.
- Role: Sales Marketing
- Industry: Finance
- Involvement: End User of Application
Submitted Jul 2022
One of the most dependable DAM systems
Likeliness to Recommend
What differentiates Brandfolder from other similar products?
In fact, since the day we connected Brandfolder with our CMS, the entire flow and process of managing and sharing digital assets across many platforms has been sped up and simplified in our business. Shared files may be used in all of the programs and software that we use every day, both online and offline, and the permissions can be set, which is a really helpful feature.
What is your favorite aspect of this product?
It is the most advanced and one of the most dependable DAM systems on the market that offers an interesting, straightforward UI and more useful features. Using a single credible connection, all assets may be distributed across many platforms. As a result, integrating Brandfolder with other platforms is made simpler. We can now cleverly manage the whole content lifecycle of our marketing plan thanks to the connectivity between Brandfolder and Contentstack!
What do you dislike most about this product?
Sincerely, I can declare that Brandfolder does not have major cons for me. Little bugs are there, but they are negotiable. There are several features that our team feels we should have but which are missing. Although the Brandfolder team frequently releases new features and is very receptive to user feedback, one of our primary complaints has not yet been addressed, don't know why!
What recommendations would you give to someone considering this product?
Brandfolder is an effective DAM application for managing brands. Your globally scattered teams can quickly develop, publish, and distribute content. Large-scale marketing initiatives may now be carried out by cross-functional teams thanks to its connectivity with multiple third-party apps.
Pros
- Helps Innovate
- Enables Productivity
- Effective Service
- Inspires Innovation
Aashish S.
- Role: Sales Marketing
- Industry: Media
- Involvement: End User of Application
Submitted Dec 2021
Very user-friendly!
Likeliness to Recommend
What differentiates Brandfolder from other similar products?
User-friendliness compared to competitors.
What is your favorite aspect of this product?
Easy of use
What do you dislike most about this product?
Features and upgrades
What recommendations would you give to someone considering this product?
It is very easy to use right away!
Pros
- Reliable
- Enables Productivity
- Trustworthy
- Efficient Service
