
What is Brandfolder?
Brandfolder is a visually-elegant and user-friendly Digital Asset Management software that allows marketers and creatives across industries to maximize their brand management potential. With its cloud-first architecture, users can organize, manipulate, distribute, and analyze their most important digital collateral from a single source of truth. With advanced AI-powered smart search, asset editing and manipulation, annotated workflow with approvals and notifications, and actionable brand insights, Brandfolder鈥檚 feature suite amplifies cross-team collaboration and productivity, and empowers external users to access the content they need with unprecedented ease.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceBrandfolder Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Brandfolder.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
85 Likeliness to Recommend
1
Since last award
100 Plan to Renew
83 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Brandfolder?
Pros
- Reliable
- Respectful
- Security Protects
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Collaboration
Digital Asset Findability
Digital Asset Sharing
Cloud Offering
Automation of Metadata Creation
Integration
Content Capture
Permissions and Access Right Management
Intelligent Indexing
In System Content Views
Workflow and Approval Management
Vendor Capability Ratings
Ease of Customization
Quality of Features
Ease of Data Integration
Business Value Created
Breadth of Features
Ease of Implementation
Ease of IT Administration
Product Strategy and Rate of Improvement
Vendor Support
Availability and Quality of Training
Usability and Intuitiveness
Brandfolder Reviews

SYED AKHTAR I.
- Role: Public Sector
- Industry: Healthcare
- Involvement: Business Leader or Manager
Submitted Jan 2024
Great product with some impactful feature
Likeliness to Recommend
What differentiates Brandfolder from other similar products?
Unique feature, advance monitioring control
What is your favorite aspect of this product?
Security, time managment and data implementation
What do you dislike most about this product?
Slow not so smooth
What recommendations would you give to someone considering this product?
Realibility, safety, managment
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing

ANIKET K.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted Dec 2023
Brand Management with Intuitive Solutions
Likeliness to Recommend
What differentiates Brandfolder from other similar products?
Brandfolder sets itself apart by offering a user-friendly interface, robust organisation features, and seamless collaboration tools, providing a comprehensive and intuitive solution for brand management that distinguishes it from other similar products.
What is your favorite aspect of this product?
My favorite aspect of Brandfolder is its intuitive design and the ability to streamline brand assets, enabling efficient collaboration and ensuring consistent brand representation across various channels.
What do you dislike most about this product?
While Brandfolder excels in brand management, the absence of certain advanced analytics features could be a limitation for users seeking in-depth insights into asset performance and user engagement.
What recommendations would you give to someone considering this product?
i will recommend this to mid scale startup
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Enables Productivity
Sonja b.
- Role: Operations
- Industry: Other
- Involvement: End User of Application
Submitted May 2023
Fantastic product
Likeliness to Recommend
What differentiates Brandfolder from other similar products?
It has enabled us centralize assets ranging from images and videos Thr platform is generally intuitive and has multiple options for filtering
What is your favorite aspect of this product?
I like how it has good support system it Is user friendly especially for first time users
What do you dislike most about this product?
I have totally nothing to state as a dislike I really enjoy using this product it is the best
What recommendations would you give to someone considering this product?
It is cost effective It is user friendly
Pros
- Helps Innovate
- Reliable
- Effective Service
- Saves Time