
What is Asana?
With tasks, projects, conversations and dashboards, Asana enables teams to move work from start to finish.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
97 Plan to Renew
86 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+94 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Asana?
Pros
- Enables Productivity
- Respectful
- Helps Innovate
- Reliable
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Collaboration
Planning and Scheduling
Workflow Management
Dependency and Milestone Tracking
Resource Management
Document Management
Hierarchical Task Management
Mobile Access
Reporting
Time & Expense Tracking
Budget Management
Vendor Capability Ratings
Business Value Created
Ease of Implementation
Quality of Features
Breadth of Features
Ease of Data Integration
Usability and Intuitiveness
Ease of Customization
Product Strategy and Rate of Improvement
Ease of IT Administration
Availability and Quality of Training
Vendor Support
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Product Management
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Task Management
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Objectives and Key Results
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Asana Reviews

Axton Q.
- Role: Finance
- Industry: Finance
- Involvement: End User of Application
Submitted Jan 2025
Intuitive user interface
Likeliness to Recommend
What differentiates Asana from other similar products?
Asana stands out from other project management tools due to its intuitive user interface, robust task management features, and customizable workflows. Unlike many competitors, Asana offers a seamless integration of task dependencies, timeline views, and project visualization, making it easy to manage complex projects. Its flexibility allows teams to adapt the tool to various workflows, while the wide array of third-party integrations enhances its functionality. Additionally, Asana鈥檚 focus on collaboration through comment threads, file attachments, and team communication makes it an excellent choice for enhancing teamwork and efficiency.
What is your favorite aspect of this product?
My favorite aspect of Asana is its flexibility and customization options. It allows teams to tailor the platform to their specific needs, whether it's through different project views like lists, boards, or timelines, or by setting up custom fields and workflows. This adaptability makes it useful for a wide range of industries and project types. Additionally, the ease of collaboration鈥攖hrough comments, task assignments, and notifications鈥攌eeps everyone on the same page, helping teams stay organized and focused on their goals.
What do you dislike most about this product?
A disadvantage of Asana is its complexity for new users. While it offers a lot of customization options, the abundance of features can be overwhelming, especially for teams who are just starting to use the platform. Additionally, the free version has limited functionalities, which may require upgrading to a paid plan for access to more advanced features.
What recommendations would you give to someone considering this product?
If you're considering Asana, I recommend starting with the free version to explore its basic features and see how it fits your team's needs. Take time to set up customized workflows and experiment with different project views to find what works best for your team. Also, consider utilizing Asana鈥檚 templates to streamline project setup. If your team requires more advanced features, like reporting or timeline tracking, you might want to upgrade to a paid plan. Lastly, ensure that everyone is trained on using the tool to fully leverage its potential and enhance collaboration.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity

Edwin G.
- Role: Sales Marketing
- Industry: Healthcare
- Involvement: End User of Application
Submitted Jan 2025
Streamline Teamwork with Asana Versatile Features.
Likeliness to Recommend
What differentiates Asana from other similar products?
One of the main distinguishing points of Asana is its ease of use. Its clean, intuitive design makes navigation seamless, even for less tech-savvy team members. This focus on simplicity and efficiency allows teams to adopt the platform and optimize their workflows quickly.
What is your favorite aspect of this product?
Asana is one of the highly versatile task management systems. Teams can organize work in multiple views: lists, boards, calendars, and timelines. Such adaptability ensures the users tune into the platform in their preferred way for better productivity and efficiency.
What do you dislike most about this product?
The Asana learning curve is steep for new users. While intuitive for advanced project managers, the number of features and options on this platform may overwhelm beginners, which reduces the rate of adoption and confuses them at the beginning.
What recommendations would you give to someone considering this product?
Start with a small project or small team to get a feel for how Asana's features and workflows work. Take advantage of the tutorials that Asana provides, along with the documentation and customer support for smooth onboarding. Gradual scaling up allows teams to adapt and fully leverage this powerful platform.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing

Samuel A.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Jan 2025
Excellent for project management.
Likeliness to Recommend
What differentiates Asana from other similar products?
Its adaptability to various project and team types and its user-friendly interface.
What is your favorite aspect of this product?
Multiple forms, including timelines, lists, and Kanban boards, are useful for me when viewing tasks.
What do you dislike most about this product?
Inadequate configuration can result in an overwhelming volume of notifications.
What recommendations would you give to someone considering this product?
I suggest Asana for collaborative project and task management because it gives teams a centralized platform to plan, organize, assign work, set deadlines, and monitor progress in real time.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing