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This blueprint will help leaders of customer advocacy programs get started with developing a formalized pilot program that will demonstrate the value of customer advocacy...
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If you鈥檝e only been using business analysis at the project level, you鈥檝e only scratched the surface of the BA鈥檚 potential. Enterprise business analysis is a powerful...
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Learn how scaling up your marketing department through the right team model and partners can improve your organization's marketing capabilities, simplify processes, and...
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Social media management solutions allow businesses and brands to manage multiple social media accounts in one tool. The number of different social media platforms has...
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Product ownership is not one-size-fits-all or static. It must be tuned and structured to meet the delivery needs of your organization and the customers it serves. Create a...
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A successful website redesign gives digital marketing leaders a reliable way to increase marketing-influenced wins, brand image, and competitive differentiation. Planning...
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As industries evolve and adopt more tools and technology, their products, services, and business operating models become more complex. Task- and desktop-based automations...
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Software CEOs need the right strategy to not only evaluate their need for partnership when entering new markets or seeking to open a new revenue stream, but a quick and...
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Many marketers struggle to build their ABM strategy because they have not yet developed their core capabilities for a successful enterprise marketing demand generation...
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Our research shows that the 25% of AR programs that deliver business value back to their companies do so by bringing analyst insights 鈥渋nside鈥� to build a better business....
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