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Salesforce鈥檚 revenues maintained a torrid growth rate of 26% in the most recent quarter, placing the company on an annualized run rate of ~$15 billion! PaaS growth led the...
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Blockchain technology is everywhere and nowhere. It鈥檚 all over the media, but its actual use is quite limited. There are four key ways you can expect to encounter...
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Read this Executive Brief to understand how to turbocharge your company鈥檚 marketing capabilities with a marketing management suite.
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Determine whether marketing management suite (MMS) technology is right for your organization. Find your use case and select an appropriate marketing solution by utilizing...
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Salesforce.com has laid its chips on the table with a plan to grow annual revenues from the current run rate of $10 billion a year to a whopping $60 billion a year by 2034....
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SMMPs reduce complexity and increase the results of enterprise social media initiatives. SMMPs integrate with a variety of different social media services, including...
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Even a solution that is a perfect fit for an organization will fail to generate value if it is not properly implemented or measured. Conduct the necessary planning before...
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Enterprises considering an SMMP need to comparatively score potential solutions from different vendors. A key component of any evaluation is an RFP.
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A request for proposals lets organizations give vendors a detailed account of the requirements and the expected capabilities of their desired suite. Create a defined...
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Use this template to support your business' evaluation of vendors and their solutions. Provide vendors with scenarios that prompt them to display not only their solution's...
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