
What is Zoho CRM?
Zoho CRM gives you a 360-degree view of your complete sales cycle and pipeline. Identify trends, spot opportunities, increase efficiency, and reduce costs with the right answers. Zoho CRM is an online customer relationship management software for managing your sales, marketing, support in a single system. Zoho CRM helps businesses of all sizes build excellent customer relationships, with features like an inbuilt AI sales assistant, sales pipeline management, marketing automation, analytics, and more.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
94 Plan to Renew
1
Since last award
84 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+91 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Zoho CRM?
Pros
- Trustworthy
- Fair
- Acts with Integrity
- Reliable
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Collaboration
Lead Management
Activity and Workflow Management
Customer Service Management
Sales Management
Account and Contact Management
Analytics and Reporting
Marketing Management
Telephony and Call Center Management
Mobile
Quote Contract and Proposal
Vendor Capability Ratings
Ease of Implementation
Quality of Features
Breadth of Features
Usability and Intuitiveness
Business Value Created
Ease of Customization
Product Strategy and Rate of Improvement
Ease of Data Integration
Ease of IT Administration
Availability and Quality of Training
Vendor Support
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Zoho CRM Reviews
Sandy R.
- Role: Sales Marketing
- Industry: Gaming and Hospitality
- Involvement: End User of Application
Submitted Apr 2022
Overall, I really like this CRM.
Likeliness to Recommend
What differentiates Zoho CRM from other similar products?
It has a better price, it is very easy to use.
What is your favorite aspect of this product?
Extensible and adaptable in nature. You have complete control over how the CRM system functions. - Easily integrates with other Zoho products (Books, Sales IQ, Campaigns) Excellent smartphone app that can track calls and record voice/text memos A way to trace emails has been incorporated right into the software! - Contacts, vendors, and opportunities may all have recurring tasks added to them.
What do you dislike most about this product?
The UI is not very good. At all times, there is an excessive amount of white space on the screen, regardless of the page you are reading. - It takes forever for the user to interact with the interface. Each and every activity requires a new page to be opened. You can't schedule emails. For now, incoming emails are not being synchronized between the devices.
What recommendations would you give to someone considering this product?
Zoho is a powerful CRM and analytics application. It works for both small and large businesses. It scales well. It also includes other eco-friendly products.
Pros
- Continually Improving Product
- Reliable
- Unique Features
- Efficient Service

Pete S.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Apr 2022
Poor feature integration but a good basic CRM
Likeliness to Recommend
What differentiates Zoho CRM from other similar products?
Lower cost basic CRM
What is your favorite aspect of this product?
Basic simple to use features
What do you dislike most about this product?
Poor feature integration
What recommendations would you give to someone considering this product?
Good CRM for small businesses who just need to log data, but not great for integration and collaborative working
Pros
- Respectful
- Trustworthy
- Caring
- Client Friendly Policies
Cons
- Commodity Features

Miguel N.
- Role: Information Technology
- Industry: Consulting
- Involvement: IT Development, Integration, and Administration
Submitted Feb 2022
Stay away from this product
Likeliness to Recommend
What differentiates Zoho CRM from other similar products?
Really the lack of features that other CRM has and the flexibility
What is your favorite aspect of this product?
None, I belive that the developers does not care about this product to put love and features that are meaningful full in it.
What do you dislike most about this product?
how restrictive it is.
What recommendations would you give to someone considering this product?
Stay away choose some other product
Pros
- Efficient Service
- Respectful
- Caring
- Helps Innovate
Cons
- Less Performance Enhancing
- Commodity Features
- Wastes Time