
What is Zapier?
At Zapier, we鈥檙e not just making software鈥攚e鈥檙e building a platform to help millions of businesses globally scale with automation and AI. Our mission is to make automation work for everyone by delivering products that delight our customers. You鈥檒l collaborate with brilliant people, use the latest tools, and leverage the flexibility of remote work. Your work will directly fuel our customers鈥 success, and as they grow, so will you.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
90 Likeliness to Recommend
1
Since last award
96 Plan to Renew
1
Since last award
86 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+91 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Zapier?
Pros
- Saves Time
- Performance Enhancing
- Enables Productivity
- Trustworthy
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Real Time Integration
iPaaS
Data Security
Exception Handling and Notifications
Data Quality Profiling and Cleansing
Metadata Management
Synchronization and Replication
Data Virtualization
Administrative Features
API Management and Orchestration
Batch Integration
Vendor Capability Ratings
Quality of Features
Business Value Created
Ease of Data Integration
Ease of Implementation
Usability and Intuitiveness
Ease of Customization
Breadth of Features
Product Strategy and Rate of Improvement
Ease of IT Administration
Availability and Quality of Training
Vendor Support
Zapier Videos
Inside Zapier: A Step-by-Step Guide to Our Interview Process
91制片厂ing Your Future at Zapier: Benefits, Growth, and Career Development
DIBE as DNA: Shaping our Product and Workplace
Remote, Together: How Zapier Thrives in a Distributed World
Life at Zapier: The Perks of a Remote-First Workplace
Your First Days at Zapier: A Global Welcome
What Our Team Loves About Recruiting at Zapier
Zapier Reviews
Cody D.
- Role: Operations
- Industry: Education
- Involvement: End User of Application
Submitted Aug 2022
Great for integrating and automating processes
Likeliness to Recommend
What differentiates Zapier from other similar products?
Zapier enables us to automate simple processes that individuals perform on a daily basis, freeing them up to focus on more inventive work. Zapier solves the challenge of linking many apps and pulling data from one to another. I truly like this since it's something that I believe almost everyone in technology should be aware of.
What is your favorite aspect of this product?
I enjoy how Zapier links to so many different websites. This has facilitated a smooth transition to other apps. It's also, for the most part, fairly simple to set up. I like how many apps you can link to using Zapier. It is incredibly simple to automate processes between practically all of my company's systems. It's also quite simple to convey to our clients that if they want to automate a process, they may utilize Zapier.
What do you dislike most about this product?
Our clients have reported instances of Zapiers disconnecting for no apparent reason. Using Zapier to produce records is simple: when X occurs, Y gets created. What I find more difficult is updating and removing records. Yes, this is feasible, but I normally have to take extra measures to save IDs when I create data, then seek for those IDs (usually in a google sheet or something) when I want to update/delete records.
What recommendations would you give to someone considering this product?
This is the best integration tool I have ever worked with, plus it has many more integrations available than its competitors.
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Enables Productivity

Matt O.
- Role: Operations
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted Aug 2022
The Go-To product for making my job more efficient
Likeliness to Recommend
What differentiates Zapier from other similar products?
The breadth of applications available within the platform make Zapier our go-to product for making all of our business processes significantly more efficient.
What is your favorite aspect of this product?
The real-time testing: being able to program something and test immediately with real-time data and with the confidence that nothing will 'break'.
What do you dislike most about this product?
Being limited in the number of 'Paths' I can program within a zap.
What recommendations would you give to someone considering this product?
Make sure that the application you're using (whether it's a CRM, ad platform, email service, etc) is already supported by Zapier.
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Trustworthy

Jordan S.
- Role: Sales Marketing
- Industry: Media
- Involvement: Business Leader or Manager
Submitted Aug 2022
Zapier Expands Our Capabilities!
Likeliness to Recommend
What differentiates Zapier from other similar products?
Zapier is extremely unique in that it has procured thousands of integration of products that normally don't "talk" to each other. It's a trusted connection source that leverages our marketing agencies capabilities ten fold.
What is your favorite aspect of this product?
My favorite aspect of Zapier is the ease of integration from so many different products. When I go to connect a new product or software, the walkthrough experience is extremely easy. Zapier empowers my agency to do more internally and externally. We primarily use it for internal notifications and for automation processes between our websites and email/other marketing avenues.
What do you dislike most about this product?
There's not much I dislike about Zapier. It does the job it's supposed to do almost flawlessly. The issues i've experience have been on the side of the platforms/software being integrated, not Zapier.
What recommendations would you give to someone considering this product?
For someone recommending Zapier, I would say think creatively. There are millions of things Zapier does that enable you to do what you could not do before. Do you want to get an email notification when someone fills out an email lead form? Do you want an automated text message to go out when someone chats on our website's chatbox? This software enables you to do the "impossible."
Pros
- Helps Innovate
- Performance Enhancing
- Enables Productivity
- Unique Features