
What is SugarCRM?
At SugarCRM is a CRM Platform that leverages Enterprise鈥檚 core capabilities as a baseline for highly tailored applications and orchestrates complicated, multi-user and multi-system processes. With Enterprise, Sugar provides the tools to adapt your CRM to your business.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
86 Likeliness to Recommend
93 Plan to Renew
86 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+92 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love SugarCRM?
Pros
- Caring
- Fair
- Generous Negotitation
- Respectful
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Lead Management
Account and Contact Management
Collaboration
Mobile
Activity and Workflow Management
Customer Service Management
Sales Management
Marketing Management
Telephony and Call Center Management
Quote Contract and Proposal
Analytics and Reporting
Vendor Capability Ratings
Ease of Customization
Ease of IT Administration
Ease of Implementation
Business Value Created
Usability and Intuitiveness
Quality of Features
Ease of Data Integration
Breadth of Features
Product Strategy and Rate of Improvement
Vendor Support
Availability and Quality of Training
SugarCRM Screenshots
SugarCRM Downloads
SugarCRM Videos
Reinventing CRM: Let the Platform do the Work
SugarConnection 2019 Cireson | SugarCRM Event Takeaways
Star2Star and SugarCRM
Introducing High-Definition Customer Experience (HD-CX)
Sell ScreenShot_Victoria Tsai_laptop

SugarCRM Reviews

Juliana M.
- Role: Sales Marketing
- Industry: Manufacturing
- Involvement: IT Leader or Manager
Submitted Nov 2022
SugarCRM perfect for our sales
Likeliness to Recommend
What differentiates SugarCRM from other similar products?
We are using this program to improve our customer service and make our sales both on the website, messaging, email and social networks, in a more efficient and automatic way. I like that everything is centralized and from the same control panel, when we log in, we can see the requests and requirements of our customers from different channels.
What is your favorite aspect of this product?
It allows us to see an overview of each account with each customer and thus know which customers are closer to closing sales and which ones need more time. It also has a large database and efficient filters to make a correct segmentation of customers, with the characteristics we need.
What do you dislike most about this product?
The program can be a bit difficult to understand and manage at first, due to its many tools. The price can also be expensive for some companies, since the more tools you need, the more the price goes up. Sometimes the program slows down and takes a long time to return the customer information that is required.
What recommendations would you give to someone considering this product?
This is a very complete crm that can serve perfectly for any department of the company, from finance to marketing. Although its learning curve is high, it is certainly worth learning and get the most out of all its functions, because in particular, our company has helped us a lot to improve customer service and increase our sales.
Pros
- Helps Innovate
- Performance Enhancing
- Enables Productivity
- Trustworthy

Kelly S.
- Role: Sales Marketing
- Industry: Other
- Involvement: Initial Implementation
Submitted Nov 2022
SugarCRM Provides a substantial solution
Likeliness to Recommend
What differentiates SugarCRM from other similar products?
Many customers praise the application's customization capabilities, particularly its ability to create unique customer relationships, spread brand awareness, and provide high-quality customer service. SugarCRM's customizability comes from the fact that the application is an open source platform, allowing users to manage and arrange organizational structures easily, even at first glance. SugarCRM aims to help medium and large companies, which also need a specialized team to grow even more on the right track. The communication channels available from SugarCRM are immense.
What is your favorite aspect of this product?
The user is grounded in the basics, as they can see the options laid out in neat categories, such as Accounts, Contacts, Calendar, Leads, Reports, Campaigns, Documents, Quotes, Emails, Calls, and Meeting menus. Each category comes with search filters and subsections for faster navigation through the application. The application also has the button. The main benefits of SugarCRM are that it streamlines your help desk process, helps you launch campaigns faster, gives you full team buy-in, supports mobile apps, generates smart reports, provides a built-in support center, and integrates with many other SugarCRMs.
What do you dislike most about this product?
SugarCRM's email campaign is very difficult to use. It is much more complicated than it needs to be. Sometimes, even when it completed what was requested, it will not allow you to send a text message to a customer.
What recommendations would you give to someone considering this product?
Developers have aimed to solve a company's need to communicate with customers in different ways, thus providing them with phone calls, personalized emails and messages, social networks, and even one-on-one meetings. Looking from a company's perspective, this multi-faceted process provides professionalism and tracks opportunities to increase the company's influence. All of SugarCRM's processes occur in an easy-to-learn navigation system that can be incredibly familiar to users who have used the free version of the application.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Unique Features

Satyanarayen R.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Oct 2022
Need a lot of improvements as a CRM
Likeliness to Recommend
What differentiates SugarCRM from other similar products?
No big differentiating factor
What is your favorite aspect of this product?
Analytics dashboard
What do you dislike most about this product?
UI & Speed
What recommendations would you give to someone considering this product?
There are much better CRMs in the market. Go for it
Pros
- Caring
- Client Friendly Policies
- Trustworthy
- Effective Service
Cons
- Inhibits Innovation
- Slower Product Innovation
- Commodity Features