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Omnisend

Omnisend

Composite Score
8.7 /10
CX Score
8.8 /10
Category
Omnisend
8.7 /10

What is Omnisend?

Omnisend is an all-in-one omnichannel marketing platform built for busy shop owners who鈥檝e had enough adventure. It makes email, SMS, and automation feel wonderfully uneventful. Powerful yet intuitive, Omnisend helps you grow sales and build customer relationships without the headache. Advanced segmentation, seamless ecommerce integrations, and automation workflows handle the heavy lifting 鈥 so you don鈥檛 have to. And with 24/7 customer support, you鈥檙e covered at all times. Try out Omnisend and see for yourself how boring and adventureless (in the best way possible) your email marketing can be.

Company Details


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Omnisend Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Omnisend.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

4
Since last award

96 Plan to Renew

6
Since last award

80 Satisfaction of Cost Relative to Value

2
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+91 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Omnisend?

2% Negative
5% Neutral
93% Positive

Pros

  • Performance Enhancing
  • Reliable
  • Respectful
  • Acts with Integrity

Feature Ratings

Average 84

Auto-Responders

89

Email Delivery

88

A/B Testing

87

Segmentation

87

SPAM Compliance

84

Dynamic Content

84

Basic Reporting and Analytics

84

Campaign Management

84

Mobile Optimized

84

Contact Database

83

Content Authoring

81

Vendor Capability Ratings

Average 81

Ease of Implementation

84

Business Value Created

83

Availability and Quality of Training

82

Product Strategy and Rate of Improvement

82

Ease of IT Administration

82

Ease of Customization

81

Ease of Data Integration

81

Quality of Features

79

Usability and Intuitiveness

79

Vendor Support

79

Breadth of Features

79

Omnisend Screenshots

Omnisend Videos

Omnisend Reviews

Radka S.

  • Role: Sales Marketing
  • Industry: Manufacturing
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2024

I am very satisfied with Omnisend!

Likeliness to Recommend

10 /10

What differentiates Omnisend from other similar products?

Omnisend has amazing funktions.

What is your favorite aspect of this product?

Templates, Automation. Reports.

What do you dislike most about this product?

I don't know.

What recommendations would you give to someone considering this product?

It's perfect for your email marketing. All in one.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Courtney S.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2024

One of the best email marketing tool

Likeliness to Recommend

8 /10

What differentiates Omnisend from other similar products?

In addition to having better and faster customer service, I found that Omnisend offers slightly more leeway when designing email campaigns. Customer Service Agustin and his colleagues were incredibly helpful in quickly resolving a small issue I had. Fast and pleasant service. Making sure their consumers had the best and easiest experience possible seemed to be their top priority.

What is your favorite aspect of this product?

Their responsiveness to our requests for adjustments is excellent. Several reporting tools have been developed that we requested. To reach everyone on our list with our weekly newsletter and promotional emails, we use Omnisend in conjunction with another email service provider. Our previous ESP was incredibly expensive and we were incurring significant overages shipping our entire list, so we switched to Omnisend.

What do you dislike most about this product?

So far, I haven't discovered anything that I don't really enjoy with Omnisend. At some point, there may be a small problem, but I have no doubt that they would be more than willing to help with a major one if asked.

What recommendations would you give to someone considering this product?

With Omnisend, we can easily create beautiful email campaigns that inform customers about sales, new products, and other promotions. With Omnisend, I can create automated emails, forms, and more that contribute to the success of my business and generate income.

Pros

  • Continually Improving Product
  • Enables Productivity
  • Efficient Service
  • Saves Time

Jason W.

  • Role: C-Level
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Mar 2023

: I love using Omnisend.

Likeliness to Recommend

10 /10

What differentiates Omnisend from other similar products?

In the previous ten years, I've used a number of different email campaign providers, but none of them offered the greatest customer support, the easiest setup, or the most beautiful, fully editable designs. It might be scary to try out a new piece of software for the first time, but the plethora of instructional videos available on YouTube makes it all seem manageable. Omnisend's support staff is helpful, polite, and fast to answer if you run into trouble. The process of setting it up was very simple.

What is your favorite aspect of this product?

Compared to our previous e-mail provider, Klaviyo, which had a horrendous UI and was a pain to use, OmniSend is a far better option. Having made the switch to OmniSend, we have no desire to go back to our previous email provider. As far as email marketing tools go, OmniSend offers an unbelievable combination of pricing and usability. I have no qualms about recommending it to my coworkers and in fact do so frequently!

What do you dislike most about this product?

The one thing I don't like is the premade email templates, but that's because I'm a Web designer and am accustomed to making my own. In order to save time while crafting emails, I take advantage of the option to preserve previously created layouts. The quality of their automated branding tool leaves something to be desired, but it is not the software's primary selling point, so I can live with it.

What recommendations would you give to someone considering this product?

It's similar to an automated process in that you may schedule events to occur, such as when and where a pop-up window will appear on a product page to make a special offer. Once the visitor joins up via a popup, the subsequent steps in the automation sequence are tailored to the popup via which the visitor signed up. This includes the welcome page they see, the order confirmation email they receive, and so on.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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