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Omnisend

Omnisend

Composite Score
8.8 /10
CX Score
8.8 /10
Category
Omnisend
8.8 /10

What is Omnisend?

Trusted by 150k+ ecommerce businesses, Omnisend鈥檚 an all-in-one marketing platform is tailored for busy shop owners who have enough adventure in their ecommerce business already. Omnisend empowers online merchants to grow their businesses by building strong, personalized connections with their audience. Designed to save you time and increase your sales, it integrates directly with popular ecommerce platforms, allowing you to create beautifully designed email campaigns, send timely SMS messages, and automate repetitive marketing tasks effortlessly.

Company Details


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Awards & Recognition

Omnisend won the following awards in the Email Marketing category

Omnisend Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Omnisend.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

96 Plan to Renew

80 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+91 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Omnisend?

2% Negative
5% Neutral
93% Positive

Pros

  • Performance Enhancing
  • Reliable
  • Respectful
  • Acts with Integrity

Feature Ratings

Average 84

Auto-Responders

89

Email Delivery

88

A/B Testing

87

Segmentation

87

SPAM Compliance

84

Dynamic Content

84

Basic Reporting and Analytics

84

Campaign Management

84

Mobile Optimized

84

Contact Database

83

Content Authoring

81

Vendor Capability Ratings

Average 81

Ease of Implementation

84

Business Value Created

83

Product Strategy and Rate of Improvement

82

Availability and Quality of Training

82

Ease of IT Administration

82

Ease of Customization

81

Ease of Data Integration

81

Quality of Features

79

Usability and Intuitiveness

79

Vendor Support

79

Breadth of Features

79

Omnisend Screenshots

Omnisend Videos

Omnisend Reviews

Nikki M.

  • Role: C-Level
  • Industry: Other
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Apr 2025

Omnisend has intuitive features

Likeliness to Recommend

10 /10

What differentiates Omnisend from other similar products?

Price point is good and the features in terms of email marketing are sufficient for my needs

What is your favorite aspect of this product?

The pricing

What do you dislike most about this product?

I would like more template options

What recommendations would you give to someone considering this product?

Consider the templates and pricing before purchase to ensure it is sufficient to your needs

Pros

  • Trustworthy
  • Efficient Service
  • Effective Service
  • Caring

Dawn G.

  • Role: C-Level
  • Industry: Retail
  • Involvement: Initial Implementation
Validated Review
Verified Reviewer

Submitted Apr 2025

Omnised Is Easy To Use & Support Is Wonderful

Likeliness to Recommend

10 /10

What differentiates Omnisend from other similar products?

I tried a similar vendor and Omnisend by far was much more seamless, easier to navigate, and support is always available and continue to follow up/

What is your favorite aspect of this product?

I love the ease of use, and the features available to me.

What do you dislike most about this product?

I don't really dislike anything about the product. If I had to name something, I is pricier then the previous vendor I was using. However, It is still affordable and I am about to upgrade.

What recommendations would you give to someone considering this product?

I think they should give it a try. The product itself is great, but what I appreciate the most is the support team. I can't stress enough how wonderful it is to be able to rely on such an attentive and responsive support team.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Rugile R.

  • Role: C-Level
  • Industry: Retail
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Apr 2025

Amazing customer service

Likeliness to Recommend

10 /10

What differentiates Omnisend from other similar products?

Great pricing options with a free tier that includes automation. 24/7 chat support even on a free plan.

What is your favorite aspect of this product?

Omnisend has a clear and e-commerce focused analytics dashboard, which is visually laid out to make it easier to quickly grasp what is going on.

What do you dislike most about this product?

Slightly limited flexibility in email builder, with some design elements being quite rigid.

What recommendations would you give to someone considering this product?

Take advantage of the free plan first, testing your welcome series and abandoned cart series to see how well the emails perform.

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Trustworthy

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