What is Hootsuite?
Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard. With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceHootsuite Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Hootsuite.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
86 Likeliness to Recommend
91 Plan to Renew
83 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+87 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Hootsuite?
Pros
- Saves Time
- Respectful
- Performance Enhancing
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Media Channel Integration Inbound
Social Moderation and Workflow Management
Social Media Channel Integration Outbound
Dashboards and Visualization
Campaign Execution
Social Post Archival
Social Response Management
Trend Analysis
Sentiment Analysis
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of Data Integration
Ease of IT Administration
Quality of Features
Usability and Intuitiveness
Ease of Customization
Vendor Support
Breadth of Features
Availability and Quality of Training
Product Strategy and Rate of Improvement
Also Featured in...
Hootsuite Reviews
Daniel R.
- Role: Operations
- Industry: Other
- Involvement: End User of Application
Submitted Dec 2024
Perfect social media management solution
Likeliness to Recommend
What differentiates Hootsuite from other similar products?
Hootsuite allows users to deal with multiple social media sites at the same time. Setting it apart from others. It gives an in-depth and customized analysis of the working activities of all the interconnected platforms.
What is your favorite aspect of this product?
Its ability to manage multiple accounts in different social media sites via a single dashboard makes it an incredible choice for me. I specifically appreciate its advanced reporting and analytical features which facilitate in getting a detailed view of the activities. Moreover, Its customer support is providing quick and responsive services and resolve every single issue in minutes.
What do you dislike most about this product?
Although the basic functioning is very easy some advanced features may demand a learning curve. On lower-tier plans, the customization of content seems to be restricted.
What recommendations would you give to someone considering this product?
It is working well and my experience is good with this tool. Hootsuite offers a variety of plans with varying costs to make it easy for its users at maximum. To get the best working experience as a beginner, one should start working with basic functions for better understanding.
Pros
- Reliable
- Saves Time
- Altruistic
- Acts with Integrity
Jorge A.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Dec 2024
Manage your social networks efficiently.
Likeliness to Recommend
What differentiates Hootsuite from other similar products?
Its extensive programming capability and sophisticated platform integration set it apart from competing products.
What is your favorite aspect of this product?
Because it allows me to manage multiple social media accounts from a single platform, I like Hootsuite Social Media Management Enterprise. It makes it easy to prepare and produce content automatically across multiple platforms and at different times. I can track trends and discussions that are relevant to your brand in real time.
What do you dislike most about this product?
For novice or non-technical users, the interface may be a little challenging to utilize.
What recommendations would you give to someone considering this product?
As a great tool for centralizing social media administration and optimizing campaigns, I suggest Hootsuite Social Media administration Enterprise.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Avilash B.
- Role: Sales Marketing
- Industry: Communications
- Involvement: IT Development, Integration, and Administration
Submitted Nov 2024
easy to use and user friendly
Likeliness to Recommend
What differentiates Hootsuite from other similar products?
Hootsuite stands out with its robust scheduling features, user-friendly interface, and comprehensive analytics. It allows you to manage multiple social media accounts from a single dashboard efficiently, making it highly effective for small and medium businesses.
What is your favorite aspect of this product?
My favorite aspect is its ability to streamline social media management by handling multiple accounts in one place, which saves time and increases productivity.
What do you dislike most about this product?
There's nothing significant to dislike, especially since it's an improvement over HubSpot, which I used previously. However, customer support could be a bit quicker.
What recommendations would you give to someone considering this product?
I recommend looking into any available discounts for long-term use, as they can provide good value for regular customers.
Pros
- Reliable
- Trustworthy
- Effective Service
- Saves Time
