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Buffer Logo Award Winner Product Badge
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Buffer Inc

Buffer

Composite Score
8.9 /10
CX Score
9.0 /10
Category
Buffer
8.9 /10

What is Buffer?

A better way to manage social media for your business. Buffer makes it easy to manage your business's social media accounts. Schedule posts, analyze performance, and collaborate with your team 鈥 all in one place.

Company Details


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Awards & Recognition

Buffer won the following awards in the Social Media Management - Enterprise category

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Buffer Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Buffer.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

1
Since last award

91 Plan to Renew

85 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+91 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Buffer?

2% Negative
4% Neutral
94% Positive

Pros

  • Reliable
  • Respectful
  • Acts with Integrity
  • Enables Productivity

Feature Ratings

Average 85

Social Moderation and Workflow Management

88

Social Media Channel Integration Outbound

88

Social Media Channel Integration Inbound

88

Social Post Archival

87

Campaign Execution

87

Dashboards and Visualization

85

Social Response Management

85

Social Asset Management

84

Contextual Analysis

83

Trend Analysis

82

Sentiment Analysis

80

Vendor Capability Ratings

Average 84

Ease of Implementation

88

Ease of Data Integration

87

Quality of Features

86

Ease of IT Administration

85

Ease of Customization

84

Usability and Intuitiveness

84

Business Value Created

83

Availability and Quality of Training

82

Breadth of Features

81

Vendor Support

81

Product Strategy and Rate of Improvement

81

Buffer Reviews

Beverley T.

  • Role: Consultant
  • Industry: Other
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Oct 2022

Straight forward, no unnecessary features

Likeliness to Recommend

10 /10

What differentiates Buffer from other similar products?

Buffer is solely for scheduling posts, and because it specializes in this, it's the perfect tool. We didn't need any extra bells and whistles and didn't want to pay for features we weren't going to use.

What is your favorite aspect of this product?

Drag and drop functionality, super easy to understand dashboard, little training required.

What do you dislike most about this product?

I wish there were more analytics without having to subscribe to Analyze.

What recommendations would you give to someone considering this product?

If you're looking for a scheduling tool, Buffer is the way to go.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Edirin E.

  • Role: C-Level
  • Industry: Media
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Oct 2022

Easy to use but can be pricey for bootstrappers

Likeliness to Recommend

10 /10

What differentiates Buffer from other similar products?

It is a lot easier to implement than many alternatives out there, has an app feature and is more likely to not be removed as a third party application from social media websites.

What is your favorite aspect of this product?

How easy it is for me to batch upload content for publication

What do you dislike most about this product?

Initial learning curve is steep

What recommendations would you give to someone considering this product?

Do your research and know what you want to use it for.

Pros

  • Enables Productivity
  • Saves Time
  • Performance Enhancing
  • Trustworthy

Penelope s.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2022

Best social media management tool for managers.

Likeliness to Recommend

10 /10

What differentiates Buffer from other similar products?

Scheduling feature work very well and we are able to schedule post even a month in advance. It's easy to connect to major platforms especially Twitter and Facebook We are aslo able to get overall analytics of each social media platform and aslo able to simultaneously post on different social media accounts.

What is your favorite aspect of this product?

It's makes scheduling of post to be easy within our different social media accounts. Easy to connect to different platforms and aslo we able to get detailed analytics of each social media account.

What do you dislike most about this product?

No dislike . It's relatively easy tool to use and requires very minimal training to use.

What recommendations would you give to someone considering this product?

Buffer is a cheaper tool for social media management. Easy to connect with major social media platforms. Great analytics of each social media account and aslo they have an amazing customer support team.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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