What is Brevo?
Brevo is an all-in-one platform to manage your customer relationships via Email, SMS, Chat and moreBrevo (formerly SendinBlue) is a self service solution for companies to send emails and SMS. Born of the need to effectively and easily manage marketing campaigns independently, Brevo is for both beginners and advanced users.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
90 Likeliness to Recommend
97 Plan to Renew
91 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+93 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Brevo?
Pros
- Transparent
- Reliable
- Enables Productivity
- Trustworthy
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Basic Reporting and Analytics
Campaign Management
Segmentation
Email Templates
Content Authoring
Contact Database
SPAM Compliance
Mobile Optimized
Auto-Responders
A/B Testing
Vendor Capability Ratings
Business Value Created
Ease of IT Administration
Availability and Quality of Training
Ease of Implementation
Quality of Features
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Breadth of Features
Ease of Data Integration
Vendor Support
Ease of Customization
Also Featured in...
Brevo Reviews
Miguel A.
- Role: Operations
- Industry: Other
- Involvement: IT Development, Integration, and Administration
Submitted Jan 2024
Setting up a campaign is so easy
Likeliness to Recommend
What differentiates Brevo from other similar products?
Brevo has fair pricing compared to other similar products that have been evaluated, they have free WhatsApp integrations where other providers offer the same at an extra cost, and you receive maximum support regardless of the pricing plan you subscribe to.
What is your favorite aspect of this product?
I like the WhatsApp schedule; you can schedule when the WhatsApp campaign can be sent and this saves me a lot of time
What do you dislike most about this product?
They should consider having a live chat since the ticketing system takes longer to respond to tickets and this makes our work slow when there is a serious issue affecting our use of the product, especially product issues
What recommendations would you give to someone considering this product?
If you have a smaller contact list and would use a very friendly cost tool, then Brevo is an answer, and I highly recomment the solution
Pros
- Performance Enhancing
- Unique Features
- Inspires Innovation
- Respectful
Christophe C.
- Role: Consultant
- Industry: Media
- Involvement: End User of Application
Submitted Aug 2023
Fantastic product, the best email marketing tool !
Likeliness to Recommend
What differentiates Brevo from other similar products?
Brevo has a great delivery rate, is perfectly adapted to the French market, and very easy to use. Also the support reacts quickly and is efficient. The automation system is awesome and the possibilities offered are marvelous when it comes to automate based on website's visitors behavior! Also they have a specific feature for "transactional emails" so they are not considered as a spam (equivalent of mandrill or sendgrid)
What is your favorite aspect of this product?
The possibility to automate things based on the way users behave on your websites (visited such page, clicked such button, etc.).
What do you dislike most about this product?
I don't dislike anything from this product
What recommendations would you give to someone considering this product?
just go for it, you will not be disappointed!
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Trustworthy
Nazeeruddin S.
- Role: Information Technology
- Industry: Technology
- Involvement: Vendor Management and Renewal
Submitted Jun 2025
seamless email marketing and data management
Likeliness to Recommend
What differentiates Brevo from other similar products?
its all-in-one approach, combining email marketing, SMS campaigns, automation, and CRM functionalities within a single platform. It stands out for its user-friendly interface, competitive pricing, and comprehensive feature set, including transactional emails and integrations with various platforms.
What is your favorite aspect of this product?
Brevo's favorite aspect is its user-friendly interface and affordability, making it accessible for businesses of all sizes. It also stands out for its multichannel marketing capabilities, including SMS and WhatsApp campaigns, which go beyond just email marketing. Additionally, some users appreciate its robust automation features and scalability.
What do you dislike most about this product?
occasional lack of detail in reporting and analytics. Found that the advanced features, especially in analytics and integrations, are limited compared to other platforms, especially for larger businesses with complex needs. Additionally, faced issues with account suspension and support response times.
What recommendations would you give to someone considering this product?
understand the customer's needs, offer relevant options, and build trust through clear communication and social proof. Focus on the product's benefits and value, address potential concerns, and provide excellent customer service to foster satisfaction and encourage repeat business.
Pros
- Enables Productivity
- Unique Features
- Respectful
- Over Delivered
