Take Control of IT鈥檚 Narrative

Organizations are increasingly dependent on IT for success, putting the spotlight on IT and the CIO like never before. Yet, outdated perceptions of IT as a cost center or order taker persist 鈥� limiting IT鈥檚 capabilities, organizational expectations, and the CIO鈥檚 career trajectory. Use this step-by-step research to comprehensively redesign IT鈥檚 brand and confidently take your place under the spotlight as a reliable strategic partner.

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