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Launch a Customer-Centric Data-as-a-Product Journey​​ Storyboard

Author(s): Pooja Khandelwal

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Follow the steps in this research to launch your journey. Yo³Ü’l±ô walk away with:

  • An evaluation of your organization’s readiness to adopt the data-as-a-product approach.
  • A completed persona and journey map to help you gain insights into your customers.
  • Identification of the top data opportunities in your organization and prioritization of a specific use case for your pilot data product.
  • Selection of a pilot data product to kick-start your data-as-a-product initiative.

View the Complete Blueprint:

​​Launch a Customer-Centric Data-as-a-Product Journey​

​​Leverage data as a strategic asset to unlock its full potential​.​

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