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Select and Implement a Social Media Management Platform – Phase 3: Review Implementation Considerations

Even a solution that is a perfect fit for an organization will fail to generate value if it is not properly implemented or measured. Conduct the necessary planning before...

Select and Implement a Social Media Management Platform – Phase 2: Select an SMMP

Use the Vendor Landscape findings and project guidance in this phase to support your organization in developing requirements for your SMMP RFP, evaluation, and shortlisting...

Select and Implement a Social Media Management Platform – Phase 1: Develop a Technology Enablement Approach for Social Media

This phase of the blueprint, Select and Implement a Social Media Management Platform, will help you determine if a dedicated SMMP is right for your organization.

Select and Implement a Social Media Management Platform – Phases 1-3

Rein in social media by choosing a management platform that’s right for you.

Develop a Web Experience Management Strategy Phase 3: Execute Initiatives for WEM Deployment

For your business to have a successful deployment it is important to use all the initiatives planned out in the previous phases.

Develop a Web Experience Management Strategy Phase 2: Create the Vision for Web Experience Management

For your business to leverage WEM technology, proper project planning and stakeholder engagement must occur at the beginning of the project. An evaluation of the current...

Develop a Web Experience Management Strategy Phase 1: Harness the Value of Web Experience Management

Understand the benefits of a dedicated Web Experience Management Suite and kick start your WEM strategy with a project charter.

Develop a Web Experience Management Strategy – Phases 1-3

Your web presence is your organization’s face to the world: support it with best-in-class tools and technologies for Web Experience Management.

Storyboard: 91Ƭ IT Capabilities to Enable Digital Marketing Success

This blueprint is designed to help IT and marketing achieve absolute consensus on the prioritization of digital channels and to create a roadmap for IT to build all...
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