
What is ZoomInfo Sales?
ZoomInfo Sales is the modern go-to-market platform for B2B companies. We have the biggest, most accurate, and most frequently refreshed database of insights, intelligence, and purchasing intent data about companies and contacts. ZoomInfo Sales layer additional tools on top of that intelligence鈥攕uch as conversation intelligence, sales engagement, and data orchestration鈥攖o help you engage with prospects and customers. By integrating all of these tools with the other key systems you use, your go-to-market teams will be more prepared and well equipped to close more deals and hit their number.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceZoomInfo Sales Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on ZoomInfo Sales.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
84 Likeliness to Recommend
89 Plan to Renew
75 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+82 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love ZoomInfo Sales?
Pros
- Performance Enhancing
- Enables Productivity
- Helps Innovate
- Respectful
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
CRM Integration
List 91制片厂ing
Lead Profiles
Contact Database
Lead Mining
Workflow Management
Website Form
Data Enrichment
Reporting
Vendor Capability Ratings
Ease of Data Integration
Ease of IT Administration
Business Value Created
Breadth of Features
Ease of Implementation
Usability and Intuitiveness
Quality of Features
Availability and Quality of Training
Product Strategy and Rate of Improvement
Vendor Support
Ease of Customization
Also Featured in...
Sales Engagement Platforms
Translation missing: en.product_page.ratings.score 8.7
View ZoomInfo Sales in this category (opens in a new tab)
Sales Intelligence
Translation missing: en.product_page.ratings.score 7.8
View ZoomInfo Sales in this category (opens in a new tab)
Account-Based Marketing
Translation missing: en.product_page.ratings.score 7.2
View ZoomInfo Sales in this category (opens in a new tab)
ZoomInfo Sales Reviews

Manisha M.
- Role: Sales Marketing
- Industry: Consulting
- Involvement: Business Leader or Manager
Submitted Sep 2025
Powerful tool for prospecting, but needs cleaner.
Likeliness to Recommend
What differentiates ZoomInfo Sales from other similar products?
ZoomInfo has one of the more extensive databases of B2B contacts and company profiles, including job titles, phone numbers, company size, technologies used, etc. That gives you breadth for prospecting across industries and geographies, Strong CRM/integration workflow support. At the same time, ZoomInfo tends to be on the more expensive side, especially if you want many of its premium features (intent, direct dials, large usage). Because of its many features and filters, the platform can be complex to fully leverage.
What is your favorite aspect of this product?
It lets you prioritize outreach to prospects who are more likely to engage, instead of just cold-targeting. Helps focus effort where it鈥檚 likely to convert, saving time and increasing efficiency.
What do you dislike most about this product?
The pricing is steep, especially for small & mid-sized companies. Some leads or contact info are inaccurate, outdated, or missing. Especially problematic for harder-to-reach roles or smaller companies. Because the platform offers so many filters, metrics, data points, etc., it鈥檚 possible to get 鈥渄ata overload,鈥 where it becomes hard to focus on what really matters. Because ZoomInfo has many features, filters, and options, it can feel overwhelming to set up and use effectively.
What recommendations would you give to someone considering this product?
Know exactly what you want ZoomInfo to help with 鈥 lead generation, account based marketing, shortening sales cycles, enrichment, etc. That makes it easier to pick the right plan/features.. Make sure the contacts & companies covered are relevant to your geography, industry, seniority levels. Ask for sample data in your region to verify accuracy. Understand payment terms, renewal periods, seat/license fees. Check for hidden costs (export credits, extra usage, etc.). Make sure termination clauses are fair.Use 鈥淪coops鈥 (or equivalent intent / buying signal data) but filter carefully.
Pros
- Saves Time
- Helps Innovate
- Performance Enhancing
- Enables Productivity
Arivu N.
- Role: Consultant
- Industry: Technology
- Involvement: End User of Application
Submitted Feb 2025
Best sales intelligence platform for business user
Likeliness to Recommend
What differentiates ZoomInfo Sales from other similar products?
ZoomInfo offers wide range of vast data with all information about both company and people with accurate information with more details like Phone Numbers, Emails and other person information in details.
What is your favorite aspect of this product?
ZoomInfo offers high quality intent data that helps sales team to identify the companies that is really searching or considering a purchase, allowing them to prioritize their outreach plan
What do you dislike most about this product?
The price is very high for the small companies SMB and startup companies because lot of other platforms offers services in affordable price. Limited mobile app need to improve performance on mobile apps and google chrome extension too
What recommendations would you give to someone considering this product?
The user can take advantage of the data quality of the prospect and company information the contact list are updated frequently with high quality data,
Pros
- Continually Improving Product
- Enables Productivity
- Trustworthy
- Efficient Service

Roystin D.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Dec 2024
Great Sales Intelligence tool for deep prospecting
Likeliness to Recommend
What differentiates ZoomInfo Sales from other similar products?
Few things that I like about ZoomInfo is that Zoom has been a reliable and satisfying sales intelligence tool in the market. The zoom intent provides a complete overview of the target company like, Overview about the company, IT infrastructure, Clear Decision Makers, and many more. Contact information's accuracy is great and easy to export contact lists.
What is your favorite aspect of this product?
My Favorite aspect about the product are security features, and zoom intent report/Account summary,
What do you dislike most about this product?
There is nothing I dislike about the product, As I mentioned earlier, it would be great if zoom integration is available across web browsers to easily navigate between LinkedIn and target company websites.
What recommendations would you give to someone considering this product?
If you are having an enterprise sales team and looking to build both short term/long term goals I suggest you consider zoom info as an Option. Their sales and client services team help you with a hassle-free implementation through-out the journey
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing