What is Sprout Social Professional?
Sprout Social Professional all-in-one social media management platform unlocks the full potential of social to transform not just your marketing strategy鈥攂ut every area of your organization. People increasingly turn to social media to engage with your business. Sprout Social gives you the most powerful tools available to personally connect with customers, solve issues and create brand advocates.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
1
Since last award
99 Plan to Renew
88 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Sprout Social Professional?
Pros
- Respectful
- Performance Enhancing
- Enables Productivity
- Acts with Integrity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Response Management
Social Media Channel Integration Outbound
Social Moderation and Workflow Management
Campaign Execution
Social Media Channel Integration Inbound
Dashboards and Visualization
Sentiment Analysis
Social Post Archival
Trend Analysis
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Availability and Quality of Training
Usability and Intuitiveness
Ease of IT Administration
Quality of Features
Ease of Customization
Ease of Data Integration
Breadth of Features
Vendor Support
Product Strategy and Rate of Improvement
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Sprout Social Professional Reviews
Jasmine C.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Feb 2022
Really durable! Perfect for a business!
Likeliness to Recommend
What differentiates Sprout Social Professional from other similar products?
When it comes to managing social media, Sprout Social unites ease and productivity. I used it to handle my firm's digital networks and have had no issues with it. On the opposite, it has shown to be a viable option for a number of people. I was able to arrange and post on social media without incident. It features excellent vistas as well as sophisticated tracking and analytical capabilities.
What is your favorite aspect of this product?
Sprout's social analytics service has been quite helpful in providing me with insights into posts generated by endorsers. Responsibility and numbers for our micro-impactors are game changers.
What do you dislike most about this product?
Using Sprout, there's undoubtedly a learning curve. May not be the user-friendly tool, and if you're a tiny company or non-profit, probably it's not worth buying this system with so many capabilities instead of a basic platform.
What recommendations would you give to someone considering this product?
Assess the scope of your company's social media requirements. It will most likely confuse you if you're a one-person digital media team. It's fantastic if you're part of a truly social team!
Pros
- Trustworthy
- Caring
- Helps Innovate
- Continually Improving Product
Anthony H.
- Role: Industry Specific Role
- Industry: Electronics
- Involvement: End User of Application
Submitted Feb 2022
It helps you to compete with your competitors
Likeliness to Recommend
What differentiates Sprout Social Professional from other similar products?
The social media management and optimization platform for business. It helps you optimizing your accounts. It has features for story in a snap. It builds customer content. Provides best search engines and links. It has well organized interface with dashboard which provides you easy access to different features. It provides you create reports, discoveries, publishing your posts, feedbacks, creating tasks and messages. It helps you easy way of finding contents. It helps you scheduling your social media posts.
What is your favorite aspect of this product?
Sprout social is a platform to manage all the social media accounts for business and also provides us best optimization for our brands and business. It provides our business single hubs to get us access to publishing our products and post to social media sites. It provides you best analyzing for your all social media accounts and keep you engage to your all social media profiles. It helps you know about industry trending. It tells you about what people require these days. You can set your business and brands according to it. Simply it helps you in business intelligence. It also provides you competitive analyzing for your brand. It helps you b
What do you dislike most about this product?
If you need YouTube or apps like Pinterest you must need another platform because it does not offer you these two apps integration. Cannot give you access directly to the internet. You cannot give access of different account to single person in sprout social. It reports for your issue but not so good. Sometimes problems are not solved properly.
What recommendations would you give to someone considering this product?
It helps you scheduling your social media posts. One of the best use of this platform, it provides you option to set specific time for your posts and days whenever you want it to be posted it will be posted on time.
Pros
- Respectful
- Continually Improving Product
- Reliable
- Enables Productivity
Natasha F.
- Role: C-Level
- Industry: Communications
- Involvement: Business Leader or Manager
Submitted Sep 2021
Feature packed product!
Likeliness to Recommend
What differentiates Sprout Social Professional from other similar products?
Sprout has some of the best additional features such as social listening, and great analytics and reporting structures.
What is your favorite aspect of this product?
The automated workflows
What do you dislike most about this product?
The price escalation when it comes to additional features
What recommendations would you give to someone considering this product?
It鈥檚 a great product for a SMB managing social media accounts. It would allow you to automate your social media marketing process to a great extent.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
