
What is Mailchimp?
MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don鈥檛 know the first thing about marketing 鈥 MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
86 Likeliness to Recommend
92 Plan to Renew
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+88 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Mailchimp?
Pros
- Reliable
- Enables Productivity
- Respectful
- Acts with Integrity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Email Templates
Basic Reporting and Analytics
Contact Database
Mobile Optimized
Segmentation
SPAM Compliance
Auto-Responders
A/B Testing
Content Authoring
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of Data Integration
Quality of Features
Ease of IT Administration
Usability and Intuitiveness
Ease of Customization
Product Strategy and Rate of Improvement
Breadth of Features
Availability and Quality of Training
Vendor Support
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Mailchimp Reviews

James W.
- Role: Sales Marketing
- Industry: Finance
- Involvement: End User of Application
Submitted Oct 2021
A key part of our email marketing strategy.
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Its ability to integrate with a collection of third party owned software we use in the workplace, such as Surveymonkey, Slack etc These integrations has enabled my organization to maximize , the impact of Mailchimp on overall business productivity and of course improved sales numbers.
What is your favorite aspect of this product?
As stated earlier. I love Mailchimps smooth third party integration potential. This also happens to be my current favorite aspect of my whole Mailchimp experience.
What do you dislike most about this product?
Mailchimp support, while always reliable , can be a lot more prompt in response. Perhaps, a way to reach the support department via a phone call will do wonders as well.
What recommendations would you give to someone considering this product?
Need professionally appealing marketing email templates, reliable marketing email delivery and of course detailed metric / analytic of email marketing campaigns? I think Mailchimp performs well in the above listed three areas.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing

Noah B.
- Role: Industry Specific Role
- Industry: Other
- Involvement: End User of Application
Submitted Sep 2021
It is the solution we needed.
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
It is very easy to implement this platform, we can keep an adequate follow-up of everything we do in the system, such as sending emails.
What is your favorite aspect of this product?
Everything is in the moment, which gives us much more confidence knowing that everything is done in real time and without any complications.
What do you dislike most about this product?
It was a matter of a few months to be able to adapt as such to this software, it has solved many problems for us.
What recommendations would you give to someone considering this product?
We save a lot of time thanks to the fact that we can send our emails to any part of the world without any problem.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Eduardo G.
- Role: Sales Marketing
- Industry: Communications
- Involvement: End User of Application
Submitted Sep 2021
As funcionalidades s茫o incr铆veis
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Os recursos s茫o melhores
What is your favorite aspect of this product?
Gosto muito dos templates de e-mail
What do you dislike most about this product?
As limita莽玫es de automa莽茫o na vers茫o gratu铆ta
What recommendations would you give to someone considering this product?
脡 um excelente produto recomendo.
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Enables Productivity