What is Mailchimp?
MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don鈥檛 know the first thing about marketing 鈥� MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
86 Likeliness to Recommend
92 Plan to Renew
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+88 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Mailchimp?
Pros
- Reliable
- Enables Productivity
- Respectful
- Acts with Integrity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Email Templates
Basic Reporting and Analytics
Contact Database
Mobile Optimized
SPAM Compliance
Segmentation
Auto-Responders
A/B Testing
Content Authoring
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of Data Integration
Quality of Features
Ease of IT Administration
Usability and Intuitiveness
Ease of Customization
Product Strategy and Rate of Improvement
Breadth of Features
Availability and Quality of Training
Vendor Support
Also Featured in...
Mailchimp Reviews
Ruby C.
- Role: Sales Marketing
- Industry: Apparel
- Involvement: End User of Application
Submitted Feb 2022
A Convenient Email Marketing App
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
The best part regarding Mailchimp program is it is straightforward and quick for using; we may receive approximately 2000 free subscription members list. Its interface is very simple to use and explore. Mailchimp has a huge range of email templates. The Mailchimp email templates are absolutely stunning. A detailed report is aesthetically appealing.
What is your favorite aspect of this product?
When we use the Mailchimp program, we can simply build email campaigns by selecting a pre-built template from its extensive library. We may deliver the email newsletter to all subscribers automatically.
What do you dislike most about this product?
Something I don't like about Mailchimp is its fairly expensive cost; if you've a large number of virtual subscribers, you will need to pay more money to operate with such a program.
What recommendations would you give to someone considering this product?
If you want to grow your business online through e-mail promotion, Mailchimp is just the ideal program to employ.
Pros
- Reliable
- Respectful
- Acts with Integrity
- Over Delivered
Hussain B.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted Mar 2022
Covers all aspects of Email Marketing
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
The first 200 leads are free, so you will not be charged unless you go big
What is your favorite aspect of this product?
Same answer, first 200 leads are free, beginners and startups have chance to experiment on this without being charged a penny
What do you dislike most about this product?
Leads duplication count as separate leads and charges accordingly. They should adapt ActiveCampaign model that if even if a lead (or contact) is in multiple list, it will still be counted as a single contact and will not be duplicated.
What recommendations would you give to someone considering this product?
Its a zero investment to experiment this tool. Check and see if this suits your needs.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity
Cons
- Less Transparent
- Less Friendly Negotiation
Leena J.
- Role: Sales Marketing
- Industry: Manufacturing
- Involvement: End User of Application
Submitted Mar 2022
Email marketing service for managing mailing lists
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
MailChimp works great for small businesses that are looking to grow and develop. In fact,聽if you have less than 2,000 email subscribers, the basic plan is free to use.
What is your favorite aspect of this product?
MailChimp has a number of effective templates that are made available to users once they have an account. MailChimp is actually free up to 2,000 contacts, but they鈥檒l include their logo under your campaign and subscription form. You can also upgrade your account if you prefer to have this logo removed from your outgoing mail.
What do you dislike most about this product?
There is a definite learning curve to using MailChimp, especially if you鈥檝e used other email marketing programs in the past. It can take a lot more time to design and organize a campaign so it is where you want it to be. Also MailChimp reserves the right to either suspend or cancel your account without prior notification.
What recommendations would you give to someone considering this product?
Mailchimp is an American marketing automation platform and email marketing service for managing mailing lists and creating email marketing campaigns to send to customers.
Pros
- Trustworthy
- Inspires Innovation
- Caring
- Respectful
