What is Hootsuite Social Media Management SMB?
Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard. With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
84 Likeliness to Recommend
89 Plan to Renew
81 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+81 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Hootsuite Social Media Management SMB?
Pros
- Respectful
- Saves Time
- Performance Enhancing
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Media Channel Integration Inbound
Social Moderation and Workflow Management
Social Post Archival
Dashboards and Visualization
Campaign Execution
Social Response Management
Social Media Channel Integration Outbound
Trend Analysis
Sentiment Analysis
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of IT Administration
Ease of Data Integration
Usability and Intuitiveness
Quality of Features
Ease of Customization
Breadth of Features
Vendor Support
Availability and Quality of Training
Product Strategy and Rate of Improvement
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Hootsuite Social Media Management SMB Reviews
Beaton M.
- Role: Sales Marketing
- Industry: Communications
- Involvement: IT Leader or Manager
Submitted May 2021
Easy Social Media Management
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
Hootsuite offers a more diverse range of features compared to similar products
What is your favorite aspect of this product?
One can do almost long term scheduling of content across various social media platforms and sync with a content calender
What do you dislike most about this product?
It takes a bit of a learning curve to be able to efficiently manage the dashboard which is not quite intuitive one may end up missing on features which would have made their product usage smoother and easier
What recommendations would you give to someone considering this product?
take time ti understand the dashboard and be familiar with the social media platforms you wish to integrate into the dashboard
Pros
- Helps Innovate
- Saves Time
- Reliable
- Performance Enhancing
Cons
- Vendor's Interest First
- Less Generous
- Under Delivered
Kristie D.
- Role: Sales Marketing
- Industry: Retail
- Involvement: Vendor Selection and Purchasing
Submitted Mar 2021
Great for twitter! easy to use!
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
I find this app hootsuite is best for twiiter
What is your favorite aspect of this product?
Easy to sechdule out tweets
What do you dislike most about this product?
sometimes can be hard to use videos don't compress well
What recommendations would you give to someone considering this product?
try free verison first
Pros
- Performance Enhancing
- Effective Service
- Respectful
- Includes Product Enhancements
Cons
- Less Inspiring
Kenil V.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Mar 2021
Fantastic Social Media Scheduler
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
From my point of view the following features are in Hootsuite that are differentiates from other products: - Very Reliable. - Easy to organized. - Very quick and easy analytics understanding.
What is your favorite aspect of this product?
The following features that I like most in Hootsuite are: - I can easily schedule any post of any social media platform within just few clicks. - Easy to use dashboard. - Easy to monitor multiple streams.
What do you dislike most about this product?
The following features that should be improved by Hootsuite are: - Multiple user and custom URL shortening is very expensive. - Sometimes cluttered while using.
What recommendations would you give to someone considering this product?
I highly recommended Hootsuite for every type of business either small or big. This will help you to manage your social media activity at one place and you can do better engagement with your customers and that will increase your exposer to the digital identity.
Pros
- Continually Improving Product
- Trustworthy
- Effective Service
- Inspires Innovation
