
What is Hootsuite Social Media Management SMB?
Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard. With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
84 Likeliness to Recommend
89 Plan to Renew
81 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+81 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Hootsuite Social Media Management SMB?
Pros
- Respectful
- Saves Time
- Performance Enhancing
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
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Feature Ratings
Social Media Channel Integration Inbound
Social Moderation and Workflow Management
Social Post Archival
Dashboards and Visualization
Campaign Execution
Social Response Management
Social Media Channel Integration Outbound
Trend Analysis
Sentiment Analysis
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of IT Administration
Ease of Data Integration
Usability and Intuitiveness
Quality of Features
Ease of Customization
Breadth of Features
Vendor Support
Availability and Quality of Training
Product Strategy and Rate of Improvement
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Hootsuite Social Media Management SMB Reviews

Rachael W.
- Role: Industry Specific Role
- Industry: Healthcare
- Involvement: End User of Application
Submitted Feb 2022
Hootsuite simplifies social media management
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
Reliable posting of content and identifies the best time to publish the posts.
What is your favorite aspect of this product?
I love how easy it is to use Hootsuite for social media management. I am able to connect and manage all my social media platforms. It makes it simple to keep track of all my social media accounts in one place, and the scheduling feature is really helpful for keeping my accounts updated. I also appreciate all the different reports that are available, which help me track how my social media campaigns are performing. The interface is user-friendly and easy to navigate, and the support team is always quick to help if I have any questions.
What do you dislike most about this product?
The only downside is that it can be a little pricey, but it's worth it for all the features it offers, as well as the convenience and peace of mind.
What recommendations would you give to someone considering this product?
I would definitely recommend Hootsuite to anyone looking for an efficient way to manage their social media. The platform is easy to use and has a ton of great features, like the ability to schedule posts ahead of time. It's also great for tracking analytics and measuring the impact of your social media campaigns.
Pros
- Enables Productivity
- Trustworthy
- Efficient Service
- Effective Service

Vivian Francos ..
- Role: Sales Marketing
- Industry: Media
- Involvement: Initial Implementation
Submitted Feb 2022
Easy to intall and create SM campaing
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
Otheer has Hashtag traking options
What is your favorite aspect of this product?
Dashboard so clear
What do you dislike most about this product?
Hashtag traking is a handicap ! need to implement this !
What recommendations would you give to someone considering this product?
Easy way to create social media campaign
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing

Gabor Aviana G.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Feb 2022
Manage your social media plans in one spot
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
Hootsuite pro simplifies the work of any marketing. Most of your key content uploading may be done using their content-creation tools. Their scheduling feature makes it simple to create and schedule content. Because the free app only allows you to plan up to 5 articles, the premium version is well for the money. We really like the option to reuse material across channels.
What is your favorite aspect of this product?
The top priority in my employment is scheduling ahead to make sure posting objectives are not missed; but there are additional extra bonuses such as proposed post timings for each channel that gives us the optimal time to prepare our content for posting.
What do you dislike most about this product?
Some aspects of the routing should be simplified. For instance, seeing my planned posts requires three steps while this should just take one.
What recommendations would you give to someone considering this product?
It's among the less expensive scheduling programs, and its well price this for the savings made. Actually, one can schedule for nothing on Twitter and Facebook, but those are two separate applications. They've now included Instagram as a scheduling choice in recent years.
Pros
- Trustworthy
- Effective Service
- Respectful
- Helps Innovate