What is Buffer?
A better way to manage social media for your business. Buffer makes it easy to manage your business's social media accounts. Schedule posts, analyze performance, and collaborate with your team 鈥� all in one place.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
1
Since last award
91 Plan to Renew
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+91 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Buffer?
Pros
- Reliable
- Respectful
- Acts with Integrity
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Moderation and Workflow Management
Social Media Channel Integration Outbound
Social Media Channel Integration Inbound
Social Post Archival
Campaign Execution
Dashboards and Visualization
Social Response Management
Social Asset Management
Contextual Analysis
Trend Analysis
Sentiment Analysis
Vendor Capability Ratings
Ease of Implementation
Ease of Data Integration
Quality of Features
Ease of IT Administration
Ease of Customization
Usability and Intuitiveness
Business Value Created
Availability and Quality of Training
Breadth of Features
Vendor Support
Product Strategy and Rate of Improvement
Buffer Reviews
Aaliyah V.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Aug 2023
The best social media management platform.
Likeliness to Recommend
What differentiates Buffer from other similar products?
Buffer has changed the way I manage my social media user accounts, and I鈥檝e been using it for years. The application鈥檚 scheduling function saved my life, and it鈥檚 overall simple to use. I have more time in the day now that I can schedule my social media postings ahead of time. In addition, the analytics tool is excellent, providing me with detailed information on the performance of my postings through all of my channels. Whenever I had a query, the support staff was quick to respond and quite helpful.
What is your favorite aspect of this product?
Buffer is an excellent social media management tool that I strongly suggest. It has a plethora of features that make managing many social media accounts in one location simple. Buffer鈥檚 user-friendly interface is one of my favorite features. The design is simple, making it easy to plan content, track engagement, and analyze performance. Customer service is also excellent, with courteous and competent staff on hand to answer any questions. Overall, Buffer is a wonderful tool for anyone trying to improve their online presence and streamline their social media management.
What do you dislike most about this product?
I鈥檝e been using Buffer for years with no issues. The simple platform makes managing many social media accounts easy. The scheduling feature has assisted me in planning and producing content ahead of time. Analytics also shows my social media performance. Buffer has outperformed my expectations, and I鈥檝e had no issues.
What recommendations would you give to someone considering this product?
Buffer allows me to schedule social media posts ahead of time so I can focus on creating great content. Buffer analyses various social media posts and recommends changes based on the results of the analysis. It also allows me to build a quick website that can be utilized to drive visitors to my social media sites. Buffer makes it feasible and smooth to schedule content across many social media networks from a single interface. The user interface is also outstanding.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Cons
- Charges for Enhancements
- Leverages Incumbent Status
Kevin S.
- Role: Student Academic
- Industry: Education
- Involvement: End User of Application
Submitted Aug 2023
Very reliable, Great Service
Likeliness to Recommend
What differentiates Buffer from other similar products?
Reliable, free version has good features.
What is your favorite aspect of this product?
How good the free version is.
What do you dislike most about this product?
Not available.
What recommendations would you give to someone considering this product?
Watch youtube tutorials!
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Continually Improving Product
Olivia B.
- Role: Sales Marketing
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted Jan 2025
Streamline your social media strategy with Buffer
Likeliness to Recommend
What differentiates Buffer from other similar products?
Buffer has easy to use scheduling tools and it seamlessly integrates with other social media platforms.
What is your favorite aspect of this product?
The queue scheduling feature is my favorite, as it allows us to post automatically on several platforms at optimal times.
What do you dislike most about this product?
The reporting tools feel basic as compared to other competitors.
What recommendations would you give to someone considering this product?
It is simple to use and saves significant time in managing social media accounts.
Pros
- Enables Productivity
- Effective Service
- Saves Time
- Client Friendly Policies
